Canva Moves Into Video

Canva Moves Into Video
SHARE
THIS



Canva has unveiled a slew of new offerings, including video editing features, as the company prepares for 2020.

At the top of the list is Canva Video, which aims to bring Canva’s simple graphic design tools to the rapidly growing video space.

“Our mission is to empower everyone to design anything without any complex software or having to go to different sources for different elements. We’re bringing the same experience to our video editing tool,” said Canva co-founder and CPO Cameron Adams.

“This means we take stock video, soundtracks, layouts, typography, animations and integrate it into one experience.”

The offering will include “thousands of free stock videos, hundreds of free music tracks and thousands of free animated stickers”, according to Canva.

Along with Canva Video is a new platform for third-party apps, Canva App, which the design business says will “simplify design and publishing workflows with new integrations”.

“We want Canva to be a one-stop-shop for all design needs,” said Canva lead for Apps Seb Ruiz.

“Canva users across the globe will now be able to unlock their design and publishing potential with today’s launch of Canva Apps, an initial collection of third party integrations and extensions designed to boost the Canva experience they know and love.”

Canva Apps comes with over 30 partnerships, including Google, Dropbox, Facebook and Instagram to give users enhanced editing and publishing tools.

There will also be a host of new partnerships and integrations coming for Canva in 2020 and beyond.

The Canva ‘Button’ enables online platforms across the web to the ability to integrate Canva’s design features.

Another significant announcement made by the company was regarding the ‘one per cent’ pledge.

It’s a move that has been made popular by the likes of Salesforce and Atlassian, where businesses pledge one per cent of equity, profit, time and resources.

“Companies have a huge role to play in helping to shape the world we live in and we feel like the 1% Pledge is an incredible program which will help us to use our company’s time, resources, product and equity to do just that,” said Canva CEO and co-founder Melanie Perkins.

“We believe the old adage ‘do no evil’ is no longer enough today and hope to live up to our value to ‘Be a Force for Good’.”

 

Please login with linkedin to comment

canva design Video

Latest News

GroupM Agencies Dominate Global New Business Media Wins For Q1-Q3
  • Media

GroupM Agencies Dominate Global New Business Media Wins For Q1-Q3

According to the latest global media agency study New Business Barometer for Q1-Q3 2020 published by COMvergence, Wavemaker came out as the top global media agency in new business results with total new business value of $US1.1 billion (including $US370M of retentions) during the first nine months of 2020. This is largely due to strong […]

Six Ways To Supercharge Your Service Standards & Value
  • Opinion

Six Ways To Supercharge Your Service Standards & Value

Mark Carter (main photo) is an international keynote speaker, trainer and coach. He has over 20 years’ experience as a global learning and development professional and author of the book Add Value. In this guest post, Carter offers easy tips to adding a value proposition to your customer service… Adding value via service is a […]

Opinion

by B&T Magazine

B&T Magazine
ACTIV Brand Management Strikes New Partnership With Nine’s The Block
  • Marketing

ACTIV Brand Management Strikes New Partnership With Nine’s The Block

Melbourne-based, boutique activations and brand experience company, ACTIV Brand Management, has secured a new partnership with Nine The Block, which saw them deliver a series of sensory brand experiences to support the show’s sponsorship engagement and virtual events calendar. In response to the changing events landscape, the team at ACTIV recently launched Brand Box, a […]

VERSA Expands Into India
  • Advertising

VERSA Expands Into India

World-leading conversational AI agency VERSA has announced its expansion into India, capitalising on demand for specialised conversational strategy and design in a market with a population of more than 1.3 billion people, and an installed base of nearly a billion mobile phones. VERSA India will be a 50/50 joint venture between VERSA (Headquartered in Melbourne, […]

Alive – Pioneering The Transition From Live Events To Meet The Demand Of Virtual For The Last 10 Years
  • Technology

Alive – Pioneering The Transition From Live Events To Meet The Demand Of Virtual For The Last 10 Years

Alive are celebrating 10 years! Leaders in creative event production, and the launch of ‘Alive TV’ showcases the revolutionary concepts created for clients during this challenging year; such as the most recent virtual success stories with clients such as Luxoticca Brickworks and The International Rose Garden Festival. Alive Events have pioneered the virtual space for […]

Thinksmart Marketing Executes Campaign From Hot Air Balloon
  • Media

Thinksmart Marketing Executes Campaign From Hot Air Balloon

Integrated B2B marketing agency Thinksmart Marketing (TSM) has managed to execute a campaign from 3,000ft up in a hot air balloon. NICE inContact, approached TSM earlier this year to build preference, drive demand and generate strong leads for the brand across ANZ, with a campaign focusing on showcasing the capabilities and agility of its global-leading […]

AppsFlyer Opens Sydney Office Amid Expected Surge In Mobile Marketing Spend
  • Marketing
  • Technology

AppsFlyer Opens Sydney Office Amid Expected Surge In Mobile Marketing Spend

Global attribution and marketing analytics company AppsFlyer has expanded into Australia and New Zealand, with the official opening of its first office in Sydney. It marks the opening of the company’s 19th office worldwide, with AppsFlyer hoping to “support the region’s rapidly growing local app economy”. The company said it plans capitalise on ANZ’s mobile […]

Are We Ready For The Future Customer?
  • Opinion

Are We Ready For The Future Customer?

All B&T will say on the "future customer" is we hope they're less "Karen from Bunnings" or Woolies' aisle Fight Club.

Opinion

by B&T Magazine

B&T Magazine
Akcelo Appointed By VentureCrowd For Marketing Transformation Program
  • Advertising

Akcelo Appointed By VentureCrowd For Marketing Transformation Program

Brand experience and innovation company Akcelo has been appointed by equity crowdfunding platform VentureCrowd to lead its marketing transformation plans. Akcelo will drive VentureCrowd’s customer strategy, acquisition and nurturing programs as part of the transformation program, including the Salesforce Marketing Cloud integration to its business ecosystem. VentureCrowd is a digital investment platform which gives investors […]

The PR Hub Announces New Hires & Client Wins
  • Media

The PR Hub Announces New Hires & Client Wins

Public Relations agency The PR Hub is expanding its team, announcing the hire of two senior account managers, Olivia Jarman and Trudy Scott. The hires will support growth in the business with the agency experiencing an increase in demand for B2B and B2C communications and personal branding services across a broad range of technology driven […]

Global Indie Creative Agency Crowd Launches In Australia
  • Advertising

Global Indie Creative Agency Crowd Launches In Australia

Crowd, the global, independent creative agency, has confirmed that it will be opening Crowd Australia, based out of Sydney, with immediate effect. The new office will be led by Vinnie Romano, Crowd’s Global Chief Commercial Officer, with his remit covering Australia and the wider APAC region. The announcement follows Crowd’s September launch of Crowd Spain in Madrid and […]