In this episode of B&T TV, UnLtd CEO Chris Freel and the Interactive Advertising Buereau’s CEO Gai Le Roy spill the beans on this year’s industry pantomime – “Addy Lala & the Mood Tea Thieves”.
Hosted by IAB Australia and UnLtd, the world premiere of “Addy Lala and the MOOD Tea Thieves” will be held at the Seymour Centre in Sydney on 5 December. It will tell the tale of a poor young media sales rep, Addy, struggling to meet targets. One day Addy overhears a group of peers with a magic phrase that may just change his chances of success.
The cast includes a range of industry figures such as GroupM boss Aimee Buchanan, oOh!media’s chief revenue officer Paul Sigaloff, OMD head honcho Peter Horgan and the IMAA’s CEO Sam Buchanan. Casey Martin as Addy Lala and Olivia Scott as her work BFF Teddy.
You can buy your tickets HERE.
If you liked this you can see some previous episodes of B&T TV here:
B&T TV – Rose Herceg & Patrick Guerrera Talk Diversity, Identity & The Create Space Census
B&T TV – Wavemaker’s Global Bosses On The Price Of Oreos & Aussies Being Great
B&T TV – Hardhat Founder Dan Monheit On Hot Chips And Even Hotter Campaigns