BVOD Is Moving TV “Further & Further Down The Funnel”: The Trade Desk’s Ashton De Santis
B&T's chatting to the Trade Desk's Ashton De Santis about ad trust,…
“You’re Dead In 18 Months Or Less”: Scott Galloway On The Future Of CMOs
Scott Galloway delivers some harsh truths to marketeers here. Particularly the ones…
Steve Brennen Departs As Zip Co CMO, Launches Archie
Zip Co CMO Steve Brennen launches new fintech start-up Archie which is…
“No One Had Prepared For This Event”: Melissa Hopkins On The Optus Data Breach
You make a delicious chocolate fondue log & you don't get a…
Nike U-Turns & Will Release A Limited Run Of Women’s Goalkeeper Jerseys
Nike says it WILL sell replica kits from the recent Women's World…
TikTok Reportedly Planning To Ban Links To External Ecom Sites Such As Amazon
Some big news for TikTok users and ecommerce players today. Even bigger…
Meta Refuses To Take Action Against Online Racists Targeting Indigenous Australians
Even taking Meta out of the equation here, there's just some really…
Woolies & Coles See Retail Media Earnings Jump By More Than A Quarter
Cost of living sees major grocers' profits skyrocket. That said, no noticeable…
Apple Unveils Moving Short Film With Three-Legged Dog
B&T would argue the addition of a three-legged dog to ANY advert…
TikTok Brings Ads To Search Results
Do you actually panic knowing you haven't got an online shopping purchase…
Twitter’s Name Change Causes App Downloads To Plummet
Elon's X woes continue apace. Which begs the question - are his…
Banks Bin Home Loan Ads As Interest Rate Hikes Bite Despite Bumper Profits
Banks bin ad spends as interest rates bite, as Westpac rescue helicopter…
Digital, Roadside & Regional Driving oOh! Revenues: CEO Cathy O’Connor
B&T never misses a chance to chat with the wonderful Cathy O'Connor.…
Qantas Accused Of Misleading Advertising Over Special Return Fare To London
Qantas accused of misleading advertising, as Alan Joyce reveals real fears for…
Adobe Express With Firefly Generative AI Available To Everyone On Desktop Web
As you'll fast see by this headline, B&T's done absolutely nothing to…
Adobe, Samsung & Women’s World Cup Ads Appear Next To Verified Nazi Account On X
Much like tinea, fridge stench and Julia Morris complaining about her ex,…
Financial Freedom, Leadership & AI: Women Leading Tech Gather For Exclusive Alumni Breakfast
It's B&T's full report on this week's Women Leading Tech brekkie. Bear…
Adland “Enamoured” With AI Parlour Trick: Nick Law
If Aussie ad sage Nick Law is on any speaker's list, B&T…
As Matildas Battle Pommie Press They Become Most Valuable National Sports Team
Matildas to become our most valuable national sports team. Wallabies retaining title…
Musk Bins $155 Million Dollar Ad Format, Changes X Logo Again AND Slows Access To Threads, Bluesky & The New York Times
Has Elon's hair greyed since his ill-fated Twitter takeover? Because B&T's definitely…
Keeping The Spark Alive: Why Spark Foundry Melbourne Staff Stick Around
Having trouble retaining staff? Has bolting the door shut delivered limited results?…
Meta Urges Kids To Maximise Safety Features & Practice Critical Thinking In The Metaverse
The Metaverse Youth Safety Guide has arrived for concerned parents. Sadly the…
Netflix Brings More Games To More Devices As It Continues Explore Alternative Revenue Streams
Netflix has officially announced that it is bringing more games to more…
“There Are A Few Very High Quality Ones That Are Thriving”: Supermassive On Indie Agencies & Starting Fresh
B&T's chatting with Supermassive co-founder Simone Gupta. Alas, no intel on why…
Zuck Calls Off MMA Bout Saying Musk “Isn’t Serious”
Billionaires we'd like to see cage fight include Zuck & Bezos. Those…
X Defends Record On Removing Child Abuse Content As It Promises A Safer Environment For Advertisers
B&T warns this article references the murky & sordid world of online…
“Utterly Irresponsible!” Sportsbet Slammed For Near-$20m Marketing Blitz As Gambling Ban Approaches
Smokers have been picked on for 30 years, now it's time for…
News Corp Earnings Down Across The Board Despite Jump In Subscribers
Rupert can't find a coin for his ALDI trolley as News Corp…
The Trade Desk, Magnite & LiveRamp Deliver Growth, PubMatic Flat In Q2 Earnings
B&T's calling this your Q2 earnings wrap. We even considered wheeling out…
B&T’s Best Of The Best Technologists, Presented By Finecast, Part Of GroupM Nexus
Somewhat ironically, this top 10 technologists list wasn't written with any help…
X Adds Brand Safety Tools In Bid To Bring Back Ad Dollars
Elon back contemplating the colonisation of Mars after finding this whole Twitter…
Netflix Launches Game Controller App As It Eyes Gaming Expansion
Netflix set to usurp nicotine, Ben & Jerry's and heroin for addictiveness…
Canva Brings In New Investors Amid Growing Ad Market
Of all of the incredibly young and disgustingly rich tech gazillionaires, Canva…
“Money Talks”: Why DoubleVerify’s Imran Masood Thinks The ACCC Hasn’t Seen The Full Transparency Picture
Concerned about social media transparency? Watch your brow instantly unfurrow with this…
Yes Campaign Launches $1m Ad Blitz & “Army” Of Grassroots Volunteers
It would appear where our politicians have utterly failed it's now up…
Meta’s AI-Created Ad Underwhelms At Advertising Week
Know how B&T promised the last of the Ad Week stories yesterday?…
Magnite Tells Adland To Not Miss The Boat With FAST At Advertising Week
Magnite used its Ad Week presentation to shitcan linear TV, as James…
The Difference Between Good & Bad Marketing Is How We Apply Creativity: Supermassive’s Laura Aldington
B&T wrapping-up from a successful Ad Week at Sydney's Luna Park. Not…
Meta Ends News Access In Canada In Spat Over Publisher Payments
Meta has started to end access to news publications on its platforms…
Musk Sues Anti-Hate Research Organisation Over “Scare Campaign” To Drive Off Advertisers
Being the world's richest person aside, B&T's quite certain there's a lot…
