X Adds Brand Safety Tools In Bid To Bring Back Ad Dollars
Elon back contemplating the colonisation of Mars after finding this whole Twitter…
Netflix Launches Game Controller App As It Eyes Gaming Expansion
Netflix set to usurp nicotine, Ben & Jerry's and heroin for addictiveness…
Canva Brings In New Investors Amid Growing Ad Market
Of all of the incredibly young and disgustingly rich tech gazillionaires, Canva…
“Money Talks”: Why DoubleVerify’s Imran Masood Thinks The ACCC Hasn’t Seen The Full Transparency Picture
Concerned about social media transparency? Watch your brow instantly unfurrow with this…
Yes Campaign Launches $1m Ad Blitz & “Army” Of Grassroots Volunteers
It would appear where our politicians have utterly failed it's now up…
Meta’s AI-Created Ad Underwhelms At Advertising Week
Know how B&T promised the last of the Ad Week stories yesterday?…
Magnite Tells Adland To Not Miss The Boat With FAST At Advertising Week
Magnite used its Ad Week presentation to shitcan linear TV, as James…
The Difference Between Good & Bad Marketing Is How We Apply Creativity: Supermassive’s Laura Aldington
B&T wrapping-up from a successful Ad Week at Sydney's Luna Park. Not…
Meta Ends News Access In Canada In Spat Over Publisher Payments
Meta has started to end access to news publications on its platforms…
Musk Sues Anti-Hate Research Organisation Over “Scare Campaign” To Drive Off Advertisers
Being the world's richest person aside, B&T's quite certain there's a lot…
“These Are The Arguments Put Forward By ChatGPT!” Advertising Week APAC’s Fiery AI Debate
Ad Week attendees privy to a rather fiery AI session. Apparently it…
Potential Australian TikTok Ban Rears Its Head Again
TikTok could soon join Roquefort cheese, ivory tusks and Al-Qaeda on the…
Advertising Week Debate Finds That Advertising Didn’t Cause The Climate Crisis, Actually
B&T reporting live from Ad Week at Luna Park. And reminiscing about…
News Corp Pitches Voice Content To Advertisers As An “Educational Series”
Secretly think everyone is confused as you are about the Voice to…
Twitter/ X Makes Ad Labels More Subtle
As B&T's headline references here, people still having big trouble getting their…
In-Game Ads Increasingly Popular For Performance Despite Ongoing Brand Safety Concerns
Ads proving the latest concern for gamers alongside insomnia, sore thumbs and…
How Programmatic Advertising Funds An Increasingly Polarised World
The third & final instalment of B&T's programmatic series. Yes, we could've…
Musk Tells Advertisers To Spend US$1,000 Per Month Or Lose Verification
Of all the world's filthy rich, at least Elon seems the most…
Gather Round – It’s The Best Of The Best Trade PRs Presented By Finecast, Part Of GroupM Nexus
If you think this top PRs list was influenced by the price…
Meta Sees Ad Revenue Jump By 12%
Do you love reading about the world's richest people getting even more…
Will Tech Save Us? How Adland Created & Is Trying To Solve Ad-Funded Disinformation
It's the second in B&T's series into programmatic advertising. Fear not, we've…
“Selected Strokers” Ad Spiked By Ad Standards
B&T warns this article contains strong themes of sex and self pleasuring.…
Is This Real? Skateboard Brand Ad Causes A Stir Online
As a disclaimer, B&T are strong supporters of our police. Just not…
Federal Court Hits Meta With $20m Penalty Over Data-Guzzling VPN App
Judging by the size of the fines it receives, Mark Zuckerberg's cheque…
Attendees Were Down But The Vibes Were High For Revellers & Brands At Splendour In The Grass
B&T's reporter was at Splendour In The Grass at the weekend &,…
The Pandora’s Box Of Programmatic Advertising
Does the esoteric jargon around programmatic still make your head wobble? See…
Microsoft Reports 3% Jump In Search & News Advertising
Spare a thought for Bill Gates' problems - his bank balance keeps…
Snap “Excited” By ROI Boost For Advertisers Despite 4% Drop In Revenue
Whenever Q2s arrive at B&T there's a fight amongst the journos to…
Alphabet Ads Revenue Climbs 3.3%, Share Price Remains Flat
Tired of Google hogging all the ad spend? Well, brace yourself for…
Twitter’s Rebrand To X: A Hairbrained Gimmick Or Marketing Genius?
All B&T hopes is this Twitter rebrand isn't distracting Elon from the…
Orange’s Viral World Cup Ad Is Great, But When Will We Stop Comparing The Men’s & Women’s Games?
This ad has stirred debate in the B&T office today. Taking attention…
Threads’ Monetisation “Can’t Happen Soon Enough”
Industry expert says Threads' monetisation can't happen quickly enough. Zuck's accountant saying…
Optus & Seven Sold Women’s World Cup Sponsorship Packages For 30% More Than Expected
The Women's World Cup will show Australia to the world! Much like…
Elon Musk Says July “A Bit More Promising” After Ad Revenues Drop By 50%
Think you were stressed about your tax return? Try being Elon Musk…
Greenpeace: Toyota Australia Engages In “Deceptive Greenwashing Practices”
Toyota accused of "greenwashing" & not merely hoons in a souped-up '89…
Natural Gas Ad Spiked Over Misleading Environmental Claims
Does using the car, the kettle or eating steak leave you with…
Twitter Launches Creator Revenue Sharing Program But Owes Ex-Staff $734M
Elon forced to bring his own devon sandwiches to work as he…
Reuters Chief Would Be “Astonished” If AI Isn’t Writing The News
B&T would like to assure readers we're still being written by humans.…
