Cristina Forlani

Cristina Forlani

With over 8 years experience in the marketing and advertising industry, spanning both traditional and digital channels, I have worked with clients across a diverse client range including Beauty, Fashion, FMCG, Food&Wine, Travel / Tourism, Tech, Telco, Financial services.I’m driven by a genuine interest in people/consumers and their motivations, excited by the evolution of media, passionate about delivering insight-based ideas, focused on the development of socially-led campaigns that aim to achieve measurable goals and business results.I’m keen to make things happen, my mission is to deliver projects on time and on budget by leading a collaborative and motivated team working together to create something to be proud of.I have a proven track record in growing client revenues and agency profitability, as well as introducing new processes and tools to boost efficiency both internally and with the client.I'm an Account Director at We Are Social, a global agency. We deliver world class creative ideas with forward thinking brands. We believe in people, not platforms and the power of social insight to drive business value. We call this social thinking.