It was produced using handmade sets with computer-generated characters overlaid onto the shot.
The music for ‘Share Your Gifts’ was created by 16-year-old singer-songwriter, Billie Eilish.
The campaign will roll out across TV, social and digital.
Apple has begun rolling out its 2018 Christmas campaign with the release of ‘Share Your Gifts’.
The spot, from TBWA\Media Arts Labs, uses stop-motion animation and CGI and has been likened to something from Pixar Studios.
The spot follows the story of Sofia, a young woman who hides her creativity from her friends and family due to her own shyness.
Then, following a huge snowfall, Sofia opens up and begins to share her gifts.
It was produced using handmade sets with computer-generated characters overlaid onto the shot.
The music for ‘Share Your Gifts’ was created by 16-year-old singer-songwriter, Billie Eilish.
The campaign will roll out across TV, social and digital.
Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]
The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]
Meta's chatbot accused of being left-wing after being caught wearing a Che Guevara T-shirt & listening to Billy Bragg.
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Yes, we all like to have a joke at PR's expense. But sometimes it does important work, like this.
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Foxtel's chief commercial & content officer heads for the exits. Read nice things the bosses said about her right here.
It's nice when brands respectfully acknowledge ANZAC Day.
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MasterChef returns for its 2024 season. B&T stands by putting peppercorns in Gravox & no one will be any the wiser.
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As parents would attest, given the cost of orthodontics you'd expect this campaign to be a lavish production indeed.
Need an excuse to duck out of a video call this arvo? Show this to your boss.
DoubleVerify receives responsible AI certification. However, not its robotic vacuum that's been seen menacing the cat.
Are you known as the office Austin Powers? More for you teeth than shagability? Get snappy new fangs with this news.
Albo's 2024 from hell continues - Rabbitohs in crisis, down in the polls and now feuding with world's richest man.
Real estate agents again tops in the 'least trusted profession' polls, nudging used car salesmen & ad creatives.
This pro predicts more "teamwork" in a post-cookie era. Which spells bad news for the uncooperative or plain stubborn.