The Australian Data and Insights Association (ADIA) today announced that the United Workers Union (UWU) and ADIA Market and Social Research Agreement 2022-2026 had been voted up by its member organisations’ employees and is now awaiting lodgement with the Fair Work Commission (FWC) for approval.
ADIA (formerly AMSRO) has worked for more than two decades to ensure that the research, data and insights industry has a stable workplace relations system that is fair and equitable to employers and their employees.
ADIA’s first industry agreement with the then National Union of Workers (NUW) was in 1998 and established a single reference point for minimum terms and conditions for a significant proportion of the market research industry.
The 2022 Agreement is for a four-year term and will be the industry association’s eighth multi-enterprise industry agreement. Each contains more favourable employment terms and conditions than those contained in the relevant industry Award and have provided a fair and stable safety net of employment terms and conditions for the industry.
George Zdanowicz (main image), ADIA president and CEO, enhance research, said: “People are at the heart of what we do and working under the UWU-ADIA multi-enterprise bargaining agreement is a condition of ADIA membership for our 95+ member organisations. Our members range from small to large size businesses and having this agreement allows them to focus on delivering for their clients from a level playing field.
“We’re incredibly proud to have another Agreement that benefits employees with real wage increases and consistent terms and conditions, critically important factors, particularly during this post-pandemic phase as we take care to retain talent and grow our respective businesses.”
Godfrey Moase, executive director, Allied Industries for the United Workers Union said: “In our experience engaging in multi-employer bargaining with the market research industry has led to far better outcomes for both workers and the broader industry. It has supported fair wages, more respectful workplace relations, competition based on quality and more effective responses to major social issues such as COVID-19.
“Multi-employer bargaining ensures that workers and industry are much better set up to face an uncertain future. It’s a more effective basis for dealing with problems that are far beyond the scope of any one enterprise from the climate crisis, global instability and future pandemics.”
Sarah Campbell, CEO of ADIA, said: “Our industry Agreement aims to strike the right balance between maintaining a thriving and sustainable industry in the face of post-pandemic staffing shortages and highly competitive overseas labour costs by providing best practice employment conditions to attract the best staff.
“We are delighted to have the support of our members and the UWU to ensure our industry continues to make people our number one priority – the majority of whom are women – by providing a supportive, flexible, and fulfilling career.”
Marc Collister (pictured) of P2 Content Creators spills the beans on his 2024 predictions drawing from two decades of experience in the advertising, film and television industry. I’m certain it will come as no surprise that in 2024, we can expect our industry to move at breakneck speed again. With even more rapid shifts in […]
Reddit’s annual Recap report has revealed the issues and moments that captured Australia’s collective mind over 2023 with, naturally, the Matildas featuring high on the list. The inaugural Australia-hosted Women’s World Cup saw Aussies glued to the footy (or, indeed soccer) with one enterprising user capturing the moment that Cortnee Vine scored the winner against […]
Zeno Australia has announced expanded creative design capabilities and the appointment of Jim Michell (lead image) to its senior leadership team. The new moves support strong growth in the region. Zeno Australia’s clients, including Abano Healthcare, Motorola and Yorkshire Tea, can now tap into a suite of creative design services to augment the agency’s work […]
Spikes Asia, APAC’s most prestigious and sought-after Award for creativity and marketing effectiveness, has revealed its 2024 Jury line-up today. The 93 industry experts from across 18 markets represent APAC’s leading talent from a diverse range of disciplines. 2024 sees the highest representation from brands, including Budweiser, Procter & Gamble, Unilever and, for the first […]
Assembled Media, is drawing upon the creative power of TikTok Creator Marketplace to help generate unique, impactful content for iconic stationery brand, BIC. The social activation campaign titled ‘A Pen for Every Side of You’ promotes the flexibility of BIC’s 4 Colours pen and is active nationwide on the BIC Stationery TikTok account. The campaign […]
Pinterest reckons jellyfish & moody cowboys will be big in 2024. Refused to be drawn on the return of shoulder pads.
IAB Australia has launched ‘Evolution in Market Mix Modelling’, the fourth module in its Marketing Measurement Innovation Series, which has been developed by IAB Australia’s Ad Effectiveness Council. The module explores what is driving the increased use of MMM and how the technique is evolving with advances in computing power and machine learning to provide […]
Scope3, the collaborative sustainability platform leading the decarbonisation of media and advertising, announced the addition of digital out-of-home (DOOH) to its emissions measurement. With DOOH ad spending predicted to grow from $17B in 2023 to nearly $24B by 2028, measuring this channel brings us one step closer to understanding the total impact of digital advertising […]
NRF 2024: Retail’s Big Show Asia Pacific, is now open for online registrations for the main conference. Jointly organized by the National Retail Federation and Comexposium, Retail’s Big Show Asia Pacific will take place from 11 – 13 June, 2024 at the Sands Expo and Convention Centre in Singapore and is expected to draw thousands […]
Following a period of significant client growth, leading auto marketing agency, DBC2 has appointed Jason Fisher (lead image) to the newly created role of CEO. The appointment is part of DBC2’s long term growth strategy ahead of the agency announcing a brand refresh and expanded proposition in early-2024. As a new shareholder of the business, […]
Don’t treat regional media as a charity, but a real growth opportunity: That’s the message from Boomtown’s final masterclass of 2023, attended by almost 100 media industry representatives from across the nation. The masterclass was part of a series of educational sessions, delivered by Boomtown, the media collective championing advertising in regional Australia. The sessions […]