Sunny Queen Farms has jumped on Twitter’s new Vine video app to create more content and allow fans to engage more with its Sunny The Egg character.
Vine allows users to produce six second videos that loop continuously in sequence to form an animated story. Hastags can be added to the videos to increase search optimisation and allowing sharing across Twitter, Instagram and Facebook.
Sunny’s agency BCM is behind the brand’s fast-uptake of the Vine app. To see the brands first Vine video click here.
Credits: client Sunny Queen Farms, agency BCM, creative director Nick Ikonomou, art director Ollie Beeston, writer Jeff Smith, digital production BCM, media BCM.
Please login with linkedin to comment
RMIT Online has partnered with Adobe and Merkle to create a course to accelerate careers with graphic design principles, capabilities, and industry-leading tools within a flexible, digital delivery environment. The online arm of RMIT University is launching the course in response to the growing demand for design skills in many unrelated areas and professions. In […]
SBS has launched the Australian Census Explorer, a new tool designed to allow advertisers to explore and compare census data from 2021 all the way back to 2011. “SBS is proud to launch the SBS Australian Census Explorer, a powerful tool for anyone looking to get a clear picture of multicultural Australia in 2021-22,” said […]
As part of ongoing NAIDOC week events and celebrations of First Nations culture, TikTok has announced its NAIDOC Week Hub as well as a live stream event. As part of the social media company’s commitment to recognising and elevating First Nations voices, TikTok has worked with Two Point Co, a 100% Aboriginal and Torres Strait […]
In this opinion piece, Elyse Foley (pictured), group business director at Initiative, talks about some personal experience relating to outdated advice in the industry and how everyone could go about implementing changes. We all recall the shockwaves caused by the now infamous Grace Tame photo taken with Scott Morrison earlier this year. Her ‘sin’ was […]
The Premium Content Alliance (PCA) has announced the appointment of Claire Williams to the role of head of marketing. The Alliance was formed in 2020 to promote the efficacy of advertising in premium content-led channels. It does this through three market-facing brands, ThinkTV, ThinkNewsBrands and ThinkPremiumDigital. The founding stakeholders of the Alliance are Foxtel, Foxtel […]
Panel reveals Australia's booming creator economy. Arguably offset by our less booming clean energy economy.
Australia’s fastest growing independent OOH media provider, Alliance Outdoor Media Group, are crossing the Tasman, expanding their reach, and welcoming their first international member, LUMO Digital Outdoor, in a move set to expand into New Zealand. LUMO Digital Outdoor is New Zealand’s most innovative digital out-of-home provider. They have a consistent track record of delivering […]
Market leading Australian content marketing platform Fabulate has named Marie Galinsky (pictured) to oversee its rapidly expanding national sales operation in the role of national sales director. Galinsky’s promotion will see her lead Fabulate’s growing sales team and comes just six months after she joined the content marketing startup to lead its Melbourne sales operation. […]
A new partnership between adidas and Indigenous Football Australia, which oversees the strategy and expansion of Australia’s most successful and longest-running Indigenous football initiative, John Moriarty Football, will ensure more Indigenous children in remote and regional communities benefit from the power of football. The partnership will see adidas and Indigenous Football Australia (IFA) work together […]
Start Beyond, Australia’s leading producer and distributor of VR and AR immersive learning solutions, today announces the internal promotion of Angus Stevens (pictured) to CEO. Stevens, who joined the business in 2016 as one of the founding members, is moving on from his current position of managing director effective immediately. In his new role, Stevens […]