YouTube Accused Of Illegally Harvesting Data From Minors

YouTube Accused Of Illegally Harvesting Data From Minors

A loophole in YouTube’s Terms of Service has enabled the content sharing platform to collect data from users 13 years old and under without consent.

Websites which serve content to children younger than 13 years old are, by law, required to get parental consent on the site before they’re able to harvest data from the young users.

However, given YouTube stipulates in its Terms of Service the platform is specifically for users older than 13, it skips having to ask for parental consent.

In the site’s T&C’s it addresses age consent by asking users to “affirm that you are over the age of 13, as the Service is not intended for children under 13. If you are under 13 years of age, then please do not use the Service.”

This deterrent would be viable if the platform did not host content specifically targetted at minors, such as cartoon series like Horrid Henry or accounts like Talking Tom.

Now, more than 20 advocacy groups in the US have banded together to point out this loophole and the ability it gives YouTube to mine children’s data.

The unified group, named Campaign for a Commercial-Free Childhood (CCFC), has filed a joint complaint with the US Federal Trade Commission which states YouTube, and in effect parent company Google, are violating child protection laws.

They claim Google is collecting data from minors on YouTube, such as phone numbers and website tracking, and does so without first asking for parental consent.

In the complaint, Center for Digital Democracy’s Jeff Chester said, “Google has acted duplicitously by falsely claiming in its terms of service that YouTube is only for those who are age 13 or older, while it deliberately lured young people into an ad-filled digital playground.”

“Just like Facebook, Google has focused its huge resources on generating profits instead of protecting privacy,” he added.

According to statistics, YouTube is used by more than 80 per cent of children in the US between the ages of six and 12.

Worst still, Google unveiled an app exclusively for young users in 2015 called YouTube kids which groups child-friendly content.

Speaking on the issue, CCFC executive director Josh Golin said, “For years, Google has abdicated its responsibility to kids and families by disingenuously claiming YouTube — a site rife with popular cartoons, nursery rhymes, and toy ads — is not for children under 13.”

“Google profits immensely by delivering ads to kids and must comply with Coppa. It’s time for the FTC to hold Google accountable for its illegal data collection and advertising practices,” he added.




Please login with linkedin to comment

Children Data Google YouTube

Latest News

Spotlight On Sponsors: Canberra Raiders Have Rocky Relationship With Finals Footy But Maintain The Gold Standard When It Comes To Partnerships
  • Marketing

Spotlight On Sponsors: Canberra Raiders Have Rocky Relationship With Finals Footy But Maintain The Gold Standard When It Comes To Partnerships

The Canberra Raiders just snuck into the top eight last year, appearing in the finals for the first time since 2014. But while the Raider’s relationship with finals footy is rocky at best, their sponsorship is anything but. Welcome back to B&T’s Spotlight on Sponsors series, where we unpack all the major sponsorship news from each NRL and AFL team in […]

Twilio: Customer Data Platforms Are “Critical Foundation” For AI-Driven Customer Insights
  • Technology

Twilio: Customer Data Platforms Are “Critical Foundation” For AI-Driven Customer Insights

Businesses are integrating customer data platforms with AI and analytics to personalise customer experiences and drive business success, according to a new report from Twilio Segment. Lead image: Kathryn Murphy, SVP of product and design, Twilio. The fifth annual Customer Data Platform Report, which reflects the findings of anonymised usage data from Twilio Segment’s more […]

Spotlight On Sponsors: Western Bulldogs Remain Focussed On Supporting Local Communities After Inconsistent 2023 Season
  • Marketing

Spotlight On Sponsors: Western Bulldogs Remain Focussed On Supporting Local Communities After Inconsistent 2023 Season

The Western Bulldogs remained in contention to take the top prize right through the 2023 season despite inconsistent results but ultimately missed out on the finals series for the first time since 2018. Welcome back to B&T’s Spotlight on Sponsors series, where we unpack all the major sponsorship news from each NRL and AFL team in the lead-up to the […]

Guardian Nabs Charlotte Byrne From Schwartz Media
  • Media

Guardian Nabs Charlotte Byrne From Schwartz Media

Guardian Australia has recruited a new partnerships manager, Charlotte Byrne, following a push for strategic content collaborations with major advertisers. Byrnes will join Guardian Australia as partnerships manager from Schwartz Media team, where she was previously responsible for leading and developing the sales team across direct, agency and media partnerships. Guardian Australia is a free […]

Word of Mouth Digital Welcomes Six New Brands To Its Growing Portfolio
  • Marketing

Word of Mouth Digital Welcomes Six New Brands To Its Growing Portfolio

Word of Mouth Digital, a Sydney-based full-service digital marketing agency, has announced the addition of six diverse brands to its expanding client portfolio. Lead image: Alex and Tash Williams These new partnerships span various sectors, including pet care, cognitive health, home construction, wellness, and retail, showcasing the agency’s commitment to fostering growth through strategic collaboration […]

Carat Perth’s Michelle Testa To Chair Oasis Committee In Support Of Salvos
  • Advertising

Carat Perth’s Michelle Testa To Chair Oasis Committee In Support Of Salvos

Carat Perth client partner Michelle Testa (pictured) has been named as the new chair of the Oasis Committee with a remit to deliver continued financial support to The Salvation Army on behalf of the WA Advertising and Communications industry. Testa, who takes on the chair has been a member of the Oasis Committee for several […]

Gen AI Is Making Small Business Marketing A Breeze
  • Marketing

Gen AI Is Making Small Business Marketing A Breeze

In this guest post, Sarah Tilleke, Adobe ANZ Solutions Consultant (pictured below), says now’s a great time to take control of your marketing processes thanks to the rise of generative AI. Small business owners would agree that while a standout marketing campaign is essential if you want to grow your business, far too often the […]

Opinion

by B&T Magazine

B&T Magazine
Canto Accelerates APAC Expansion Following 163% YoY Customer Growth
  • Marketing

Canto Accelerates APAC Expansion Following 163% YoY Customer Growth

Canto has announced that it has chosen Sydney to establish its APAC hub, to service its growing client base and to scale up growth in the ANZ market. The growing software business already works with 3,000 customers globally and notable Australian companies – such as Ramsay Pharmacy, Journey Beyond, Charles Darwin University and Cotton On […]