Netflix Makes MASSIVE Transparency Move As It Reveals Global Viewing Data On Top Shows
Do you watch the same three Netflix shows on repeat? Discover how you're skewing the data with this.
Despite Inclusion Efforts, Only 49% Of Aussie Consumers Relate To Barbie
Study finds less than half of Aussies relate to Barbie. That said, five-year-old girls & fastidious gay men polled well.
Nine Appoints Chief Data Officer In Newly Created Role
Think you're being watched when viewing Nine's TV channels? Confirm it with the appointment of a new chief data officer.
Why Data Clean Rooms Can Save Your Marketing Strategy In The Looming Recession
Can a data clean room help your company clean up this year? Read this guide from LiveRamp COO Melanie Hoptman.
Opinion
How Data Will Save Brands In This Recession
This columnist is muttering the dreaded 'R' word. And by that we mean recession, not the music of Rick Astley.
Blis Launches E-Guide Revealing Almost Half Of Digital Audiences Are Being Missed
Here's a handy downloadable e-guide to enjoy. Go the whole hog & print it out in colour on the company's poshest stock.
Partner Content
Back To A Future Without Third-Party Cookies
As Alexandra Smit, digital marketing and automation specialist at Cheetah Digital, discusses in this article… In a...
Partner Content
New Report From Cheetah Digital Reveals What Customers Expect From Brands Post-Pandemic
New report reveals customers' expectations from brands post-pandemic. Whenever the hell that may be.
Partner Content
Five Must-Haves In The Cookieless World
Are you ready for the new cookieless world? Here's top tips that require no doomsday prepping or hoarding of tin food.
Partner Content
Hey Marketers, What’s The Deal With Data? Have Your Say In Smrtr’s & B&T’s New Data-Driven Insights Survey Today!
This data survey takes a mere four minutes to complete. Three if you just tick the "all of the above" option.
Partner Content
IAB Apprehensive About Proposed Privacy Regulations
The IAB's submission to the government on privacy laws is an essential read. So essential, B&T even plans on reading it.
All The Things You Need To Know About Data For 2022 (But Were Too Afraid To Ask)
Here's your crystal ball into data over the coming year. Hopefully you'll spot a mystery new flame while you're at it.
Partner Content
ADIA Names Joint Winners Of Research Industry Leadership Award
The Australian Data and Insights Association (ADIA, formerly AMSRO) has announced two winners of the Jayne Van Souwe Res...
The Digitally Augmented Game: Transforming The Fan Experience In The Transitioning Normal
The great thing about watching sport at home is there's no one trying to charge you $11 for a mid-strength beer.
Opinion
Built For A Data-Driven World: How My Muscle Chef Is Thriving In 2021
What's better than eating a healthy meal and not having to worry about dishes? Okay, arguably a pizza is much better.
Facebook Decouples Facebook And Instagram Accounts For Advertising
'Decoupling' is certainly a fancy way to announce a breakup. We might try it next time a relationship goes south.
“I Got Hooked!” Boomi’s Stephanie Dechamps On The Endless Possibilities Of Data
Don't get Boomi's Stephanie Dechamps started on data, data and more data. B&T did just that and this is what happened.
Inside AKQA’s Data Play
For added fun, we'd suggest turning this story into a drinking game and taking a sip whenever you read the word 'data'.
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