Wednesday TV Wrap: The Bachelor Launch Fails To Hit 500,000 Viewers, While Olympics Controversy Can’t Stop Seven’s Numbers

Wednesday TV Wrap: The Bachelor Launch Fails To Hit 500,000 Viewers, While Olympics Controversy Can’t Stop Seven’s Numbers
B&T Magazine
By B&T Magazine



Network 10’s launch of The Bachelor Australia only reached 482,000 viewers, according to OzTAM’s metro data.

It is a surprisingly slow start for The Bachelor. For comparison, 2020 launched to 680,000 viewers and 2019 launched to 939,000. Then again, Network 10 did schedule it for the same night as the Farmer Wants A Wife finale, which topped entertainment at 853,000 viewers.

According to 10, the show was the best performing entertainment in the under 50s bracket.

The Bachelor was also beaten by an ABC repeat of a Hard Quiz Kids Special, which scored 502,000 viewers.

On top overall was Seven News with 1,260,000 viewers, while Nine News had 1,220,000 and A Current Affair had 860,000 viewers.

Other highlights included Seven’s Olympic coverage. Despite the Games being mired in controversy (and not officially opening until Friday) last night’s coverage of the Matilda’s stonking win over New Zealand scored a nice 635,000 viewers. The late night coverage had 534,000.

The rest of the night had a combo of standard daily shows and repeats.

The ABC had ABC News and 7.30, with 816,000 and 680,000 respectively, as well as Mad as Hell at 549,000 and the aforementioned Hard Quiz Kids repet.

For Nine, a repeat of Travel Guides had 597,000 viewers, and Hot Seat had 602,000.

Over on 10, The Project had 533,000 viewers and 10 News First had 423,000.

Seven’s night outside of the Olympics had Home and Away with 647,000 viewers and The Chase with 512,000.

Perhaps unsurprisingly, the Seven Network won the night with 34.4 per cent of the daily share. In second was the Nine Network with 25.1 per cent, and in third was Network 10 with 17.5 per cent. Next was the ABC Network with 15.5 per cent, while the SBS Network had 7.6 per cent.




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