Unruly Appoints Grant Bingham To VP Of International Media Business Development

Unruly Appoints Grant Bingham To VP Of International Media Business Development
B&T Magazine
Edited by B&T Magazine



Unruly, a leading global video and CTV programmatic advertising platform have announced the appointment of Grant Bingham as vice president of international media business development.

The ad tech veteran and former head of publisher services at AOL will now lead all media partnerships in Unruly’s international markets across the APAC and EMEA regions.

To deliver omnichannel advertising solutions and monetisation strategies to some of the world’s largest media organisations and brands, Bingham will focus on identifying and capitalizing on the major opportunities for media companies today, as Connected TV and video demand surges in the programmatic marketplace.

Bingham brings with him thirteen years of experience in media and advertising, where he worked closely with the largest broadcasters and publishers across Europe and the Asia Pacific.

Having launched and led the programmatic strategy for companies such as AOL, Nine Entertainment Co, Seven West Media and, most recently, Are Media Pty in London.

Bingham’s experience in leading publisher businesses and monetization through programmatic platforms stands him in good stead in driving adoption of Unruly’s programmatic offering, especially in the rapidly growing CTV market.

Based in Sydney, Bingham will report to Unruly’s chief strategy officer Kenneth Suh, and build on Unruly’s growth as a leading CTV platform to bring the company to greater heights within APAC and EMEA.

Suh said: “We are thrilled to welcome Grant on board our team. His broad experience and expertise in the media and ad tech industry make him a valuable addition to Unruly as we continue our growth as one of the largest CTV/OTT and multi-screen ad platforms in the world.

“APAC and EMEA are critical focus markets for Unruly, and we believe Grant’s appointment will help accelerate the value and opportunities we bring to publishers and advertisers in these regions. “

“I am truly excited to be joining Unruly at this key time in their evolution, as Connected TV has risen out of 2020 as one of the fastest-growing channels and key opportunities for publishers and advertisers.

Bingham said: “As a video-first platform, Unruly has delivered great value in this space for publishers and advertisers across the world.

“I look forward to building on this momentum, working alongside Unruly’s clients to unlock growth opportunities and optimise the value of their inventory through Unruly’s tech- and data-driven solutions.”




Please login with linkedin to comment

Grant Bingham Kenneth Suh unruly

Latest News

Cosmo Returns To Australia!
  • Media

Cosmo Returns To Australia!

Ever get the feeling we've weirdly warped back to 1988 at the moment? Confirm it with the relaunch of Cosmo in print.

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]