Australia’s poor run at the Cannes Lions continued overnight with the categories we failed to chalk up a single win for too numerous to mention. However that should not take away from the few who have won and B&T offers our hearty congratulations to them.
UberEATS has continued to quietly amass a tidy pile of metal bagging another silver in the Brand Experience and Activation category although the all-important gold still eludes them thanks to the work from Special Group Australian Open Ambush. Regardless, the campaign is proving to be Australia’s most rewarded at the festival thus far.
WhiteGrey also bagged another bronze in the same category for its Living Seawall on behalf of Volvo Cars Australia.
The Mobile lions proved a happy hunting ground for Australia with six awards given to us in total including one silver and five bronze.
CHE Proximity grabbed the silver thanks to its Safety Hub work for NRMA. It also got a bronze for the same campaign.
Leo Burnett Sydney made what’s been a rare appearance in the winner’s circle with a bronze for its Powershare campaign for Samsung. Clemenger BBDO Melbourne got a bronze for the Naughty or Nice Bauble for Myer, as did VMLY&R Sydney for McDonald’s McDonald’s McPickle and DDB Sydney for Volkswagen with Polo Unfail.
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