Ben Fordham has called out his Nine co-worker, Jimmy Paton, over his outburst at the Rugby union on the weekend.
During the match, Paton, a 2GB sales representative, yelled at England rugby coach Eddie Jones, “You are a traitor.”
His words got a reaction from the coach, who responded with, “What did you say? What did you say? Come here and say it. Come here and say it. Come here and say it.”
Security ultimately had to intervene and get the two men to walk away from each other.
It’s worth acknowledging that Jones is an Australian coaching an English team hence the sledge. The footage went viral and circulated online, and now Fordham has now denounced Paton’s outburst.
Got what he deserved from Eddie pic.twitter.com/lUrtzrsB5h
— Adam Peacock (@adampeacock3) July 17, 2022
According to news.com.au, Fordham said: “There was mixed feedback about the incident on the air yesterday with some saying Eddie Jones overreacted, and he probably did.
“He probably would’ve been wise just to move on because you hear all sorts of crazy things at the football.
“But that doesn’t excuse the actions of the idiot who called him a traitor because it’s one of those highly charged words.
“If you’re a proud Australian, you’re not going to want to hear someone calling you a traitor, and that’s why I called the fan an idiot yesterday, and on this occasion, we need to own the fact that the idiot works for us.”
Interestingly, being called out by Fordham might not even be the worst thing that happens to Paton this week. The Australian has reported that he might receive a five-year ban from the rugby over his verbal spray.
Still, Fordham’s honesty is probably why he keeps winning the radio ratings. He calls it as he sees it.
But, I also have to point out that it is interesting that two men who work in the same industry can have a disagreement and that no one is calling it catfight.
In this guest post, Azadeh Williams, the founder and managing director of AZK Media. Candidly shares with B&T how she’s gone up against the glass ceiling and what she has learned. Williams (main photo) has consistently been recognised as B&T’s Women in Media and Women Leading Technology. She’s a force within the industry, with a […]
Sydney PR agency InsideOut PR has been appointed for Prestige InHome Care, an in-home aged care service with a focus on media relations. InsideOut PR worked with Prestige Inhome Care back in 2013 and again in 2017 launching their public relations and advertising program; and supporting their growing profile in the market. Founder and CEO […]
We Are Social is bolstering its cultural insights offering with the promotion of Susie Hogarth (lead image) to the role of global head of cultural insights. Hogarth, the former senior research and cultural insights director for We Are Social UK, takes over the global role from Lore Oxford who has left the company. Hogarth will […]
In the wake of The Block returning on Sunday night, 9Podcasts has announced the launch of The Official Block Podcast, hosted by Shelley Craft. The new production will run alongside the 18th season of The Block, in which five teams must each build a 500-square metre homestead, with a room reveal every Sunday night. The […]
The first major exhibition of advertising and communication design in the NGV’s history, The Rigg Design Prize 2022 highlights the creativity underpinning the work of eight leading Australian-based agencies. For the exhibition, each agency will develop a suite of campaign assets – including billboards, street posters and moving image – to celebrate how creativity can […]
After 11 months of quietly building up their new business Queen Charles, Alex Carr (pictured, left) and Jon Kelly (pictured, right) have finally found enough time to launch their brand and experience consultancy to the wider market. Based in Sydney, Queen Charles aims to help businesses of all shapes and sizes consistently stand out and […]
Dentsu International has announced the appointment of Michael Bass (pictured) as chief trading officer, media, Dentsu Asia Pacific. With over 20 years’ experience, Bass’ career has included a range of senior investment and trading roles across the media sector. Bass spent seven years at IPG Mediabrands as trading director of Initiative and subsequently moved on […]