Last night Queensland siblings Amy and Tyson Murr (below) took the My Kitchen Rules honours for 2017 winning the final – and the $250,000 winner’s cheque – with their tasty seafood-inspired degustation.
The final drew 1.39 million viewers for the bulk of the show, according to OzTam figures, rising to 1.48 million for the announcement of the winners.
However, MKR’s audience numbers were a good 25 per cent down on last year, which were 1.82 million and 1.97 million respectively.
The once invincible foodie show has had a tough 2017, regularly beaten in its time slot by Nine’s Married At First sight and leaking the all-important “grocery buying mums” to its rival.
Seven easily won the night with 36.9 per cent audience share, followed by Nine with 29.3 per cent, the ABC 13.8 per cent, Ten with 12.3 per cent and SBS 7.7 per cent.
Ten’s Sunday nigh woes continued with none of the network’s shows breaking the 400,000 mark and the network’s prayers may well be answered with the launch of MasterChef tonight.
Nine would’ve been happy with its The Voice which has struggled since launch. However, last night 1.2 million viewers tuned in to see Delta and co.
The ABC’s Sunday took a bit of a hit, its news (775,000) doing well, however, Grantchester (556,000) and Dr Who (473,000) not doing as well as their predecessors.
Again, Ten’s Sunday night woes continue with Modern Family managing only 341,000, Bondi Rescue landed 330,000 and the evening news 324,000.
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Andrew Piccoli spent his career overseeing some of Australia’s most memorable ad campaigns. Now, he has turned his attention to a particular area of passion: children’s literature. Now retired, Piccoli spent the COVID-19 lockdown writing the story of Dexter the Dahu for children aged between five and nine. He has donated a copy of the charming […]
Outdated and modelled legacy measurement metrics being used by OOH companies have hindered confidence in the channel. Robin Arnold [pictured], Chief Technology Officer for LENS Technology & Analytics explores the few hero systems emerging to bring trust back to the channel. What do marketers really want? It’s a hard, nuanced question that has many answers. […]