Seven West Media (SWM) has addressed speculation it is set to acquire regional affiliate broadcaster Prime Media, after the federal government’s media laws passed through the Senate last week.
It’s been rumoured that SWM’s most likely acquisition target is expected to be Prime Media following the new media laws being passed, which is part-owned by Seven Group Holdings (the biggest shareholder of SWM).
SWM confirmed in a statement this morning there was “a conceptual proposal received from Prime, but that this did not result in any agreement”.
“Seven West Media has discussions with its affiliate when appropriate on various matters of common interest,” the statement said.
However, Prime isn’t the only media company that SWM has reportedly been talking to.
The Australian Financial Review recently reported that its publisher, Fairfax, commenced discussions around potential deals with SWM that could benefit both companies.
In this guest post, Hulsbosch’s creative director Marcel Wijnen, casts his design eye over what truly makes a brand and says it’s all about being true and essential… To do simple – and to be original – is a truly tough task. Not impossible, but not easy. Naturally, we can get lost in ‘striving for simplicity’ […]
Seven Victorian charities are uniting for a month-long virtual fundraising challenge - Power Up 2021 - between 28th February and 28th March. There’s no denying that 2020 affected everyone, but small charities experienced a huge drop in much needed donations and it is hoped the Power Up campaign will bring fundraising back to life.
South Australia’s largest independent supermarket chain, Foodland – with its unforgettable jingle “Foodland, the mighty South Aussies, yeah” – will launch a new campaign on 7th March. The campaign coincides with the chain’s $251m expansion program to open twenty-five new stores, revamp fourty-seven and create 2,500 new jobs over the next five years. Agency KWP! […]
A-listers turned out to Klarna's Sydney party last night. It did move significantly down the alphabet on B&T's arrival.
On Thursday, Quantcast held their Virtual NOVA event, discussing the current state of the advertising industry, the end of third-party cookies, the open internet vs walled gardens, and data privacy and consent. The event coincided with the launch of their new Quantcast Platform. It is an intelligent audience platform powered by the company’s patented AI […]