Independent digital marketing agency, Rocket, has officially agreed to terms with pr agency Taurus to alert the market about the dramatic growth in demand for digital marketing post-pandemic, alongside the agency’s strategic expansion plans.
Rocket has embarked on a new communications campaign dubbed ‘’Go Digital’’ as the company embarks on a fast growth trajectory in response to the rapidly growing digital marketing industry. The campaign will see Rocket tag team with strategic PR and marketing agency Taurus in order to build on the brand and capitalise on the market opportunity with Rocket’s unique service offerings across the B2B and B2C sectors.
James Lawrence, Co-Founder and Director of Rocket (pictured below), said: “Digital marketing is the future. We are seeing it become a pivotal and strategic business tool – driving growth, awareness, and profitability. The Australian market alone reported a 24 percent year-on-year growth and hit $11.4 billion in June 2021. In response, we have created new offerings that will launch to market and will see our customers embrace a new wave of technology in marketing, help them stay on the front foot and meet new demands.”
Rocket has won multiple awards for its work in fuelling the business growth of their clients. From Marketing Agency of the Year by AMI to three global awards from APAC Search and international awards from Search Engine Land. They are renowned for having provided digital services to household names such as Amazon, Crown Group, Mirvac, Veolia, Qudos Bank, HIA, JobAdder, Luna Park, UniDays, Plus Fitness and tech unicorns such as Rezdy, as well as local businesses like Pooled Energy.
James Lawrence, Director and Co-Founder of Rocket
The agency has run thousands of successful campaigns across SEO, Google Ads, email marketing and social media to deliver tangible business results.
Using the TaurusBullseye methodology and strategic approach to marketing and PR success, Rocket is engaging the TaurusPR offering to amplify the Company’s unique expertise in the digital marketing sector, build the profile of Rocket’s Co-Founder and Director James Lawrence as he gets ready to announce the launch of various projects this year, as well as showcase the agency’s industry credibility.
Sharon Williams, CEO and Founder of Taurus, said: “It’s an exciting time for Rocket as digital marketing moves to the forefront of the marketing mix and further engages customer experience. With the acceleration of and advancements in technology, that were amplified through the pandemic, we are seeing new platforms and approaches emerge. Rocket is in the right place at the right time to capitalise on this. We are delighted to be on board with Rocket to build awareness of this growth and brand opportunity.”
Rocket celebrates their fifth birthday in April, growing to a team of almost 50 digital marketing specialists within a span of only five years.