The sixth 2014 radio ratings survey results have been released this morning.
In breakfast radio in Sydney, ARN’s Jonesy and Amanda on WSFM has surpassed KIIS1065’s Kyle & Jackie O.
Check out what’s been going on in the other networks by clicking below.
ARN
2GB
Fairfax Radio Network
NOVA Entertainment
SCA
ARN
ARN’s most successful year ever.
Today’s survey 6 results have delivered yet another win, cementing Australian Radio Network’s (ARN) hugely successful 2014 and solidifying its position as the market leader.
Sydney stations and their respective breakfast show WS FM101.7 and Jonesy & Amanda and KIIS 1065 and Kyle & Jackie O take out the #1 and #2 positions.
Adelaide and Brisbane stations 97.3FM and Mix102.3 and their corresponding breakfast shows hold their #1 overall and #1FM status and in Melbourne GOLD104.3 climbs to take out the #2FM.
Other national highlights today include:
Sydney
- #1FM station for WS FM101.7 and #2FM for KIIS 1065
- #1FM Breakfast for Jonesy & Amanda increasing 0.5 points to 9.9% share
- #2FM Breakfast for Kyle & Jackie and still the leading show with 555,000 listeners tuning in each day, an increase of 22,000 listeners
- #1FM Drive for WS FM101.7’s Lars Peterson, increasing to a 9.4% share and Afternoons with Jason Staveley continues to take out #1FM ahead by 4.6%
Melbourne
- GOLD104.3 is Melbourne’s #2FM station with the station achieving its highest cumulative audience since 2006 with 864,000 listeners every week (up 39,000)
- Mix101.1 retain a strong cumulative audience of 896,000 listeners per week
Brisbane
- #1 station overall for 97.3fm for 6th consecutive survey, leading by 1.5 points with 13% share
- #1FM Breakfast overall for Robin, Terry & Bob with a 12.9% share
Adelaide
- #1 Station overall for Mix102.3 with staggering 15.2% share
- #1FM Breakfast for Jodie, Soda & Snowy – their 38th consecutive survey as #1FM
ARN’s national content director Duncan Campbell says; “It’s certainly been a fantastic year for ARN, our best ever, and these results continue to reflect that. Congratulations to all of our teams for their hard work and solid achievement in creating the best possible entertainment for our audiences. Our strategy is well and truly in place for the rest of the year and 2015 and these wins keep us motivated to take ARN to the next level.”
ARN’s chief executive Ciaran Davis continues; “Today’s results across our network further demonstrate the strength of the ARN offering, holding the number 1FM network position across all people 10+ and the commercially important 25-54 demographic.
“Our investment across the network in talent and marketing to drive ratings growth, content marketing and integration to drive new commercial opportunities and the development of new technologies such as iHeartRadio is resonating with clients and we continue to perform strongly across the board.”
2GB
2GB leads Sydney ratings
2GB continues its reign as Sydney’s top radio station, registering another number one survey win in the GfK radio ratings, with an audience share (all people 10+) of 2.6 points more than second-placed ABC702 and almost 3.7 points more than its next commercial station on the ladder, WSFM.
2GB commands a 13.2 per cent share of the Sydney radio market overall. The Alan Jones Breakfast Show and the Ray Hadley Morning Show continue to lead their respective timeslots with 16 per cent of total audience share each.
| Survey # 5 | All station ranking | |
| 2GB overall | 13.2% | #1 |
| Alan Jones’ Breakfast Show | 16% | #1 |
| Ray Hadley’s Morning Show | 16% | #1 |
| Chris Smith’s Afternoon Show (12 – 3pm) | 12.8% | #1 |
| Sydney Live with Ben Fordham (3pm – 6pm) | 10.7% | #1 Commercial |
| Money News with Ross Greenwood (Mon – Thurs 6pm – 8pm) | 7.5% | #5 |
| Nights with Steve Price (Mon – Thu 8pm-12am) | 20.9% | #1 |
| Weekend (Sat & Sun 5.30 – 12 midnight) | 10.2% | #1 |
Fairfax Radio Network
Fairfax Radio Network’s 3AW increases its lead as Melbourne’s Number One Radio Station
Fairfax Radio Network’s powerhouse Melbourne News Talk station 3AW has again dominated the latest ratings with wins in all sessions across the day and once again takes the crown as the number one station in Melbourne, while Sydney’s 2UE continues to increase its audience with a 5.7% share, recording the highest share gain in the Sydney radio market, according to Survey 6 results released today.
The continuing strong news cycle has seen audiences turn to trusted news, analysis and commentary from Fairfax Radio Network’s News Talk stations, seeing 3AW record an impressive 13.6% share overall, with Breakfast duo Ross and John notching another survey win to reach 102 consecutive surveys. Sydney News Talk station 2UE’s new line-up continues to attract a new audience across all shifts, with an especially significant rise from Breakfast teams John Stanley and Garry Linnell through to George and Paul on Weekends. Perth’s News Talk station 6PR’s audience has continued to remain strong, led by Breakfast with Steve Mills and Basil Zempilas at 11.4%.
“It’s pleasing to see that our strategy of putting listeners at the heart of everything we do is working for 2UE and 6PR in particular, as the revitalised line-ups continue to resonate with listeners. The finals of the winter football codes, as well as a strong domestic and international news cycle, particularly with the growing terrorism threats on our shores, has seen audiences turn to our News Talk presenters as trusted sources of information and analysis. As late as this morning 3AW broke the story, widely reported across Fairfax Radio Network, of a series of counter terrorism raids coordinated across the suburbs of Melbourne, ” Fairfax Radio Network National Content Director Clark Forbes said.
“The increasing campaign against the terror threat posed by ISIS and Australia’s response, the G20 Summit, Spring Racing Carnival and Phillip Island MotoGP will continue to engage listeners in the weeks to come. As of now we are gearing up for our big summer of cricket broadcasts, with new members joining our expert commentary team including Ian Chappell, Tim Lane, Darren Lehmann and Glenn McGrath among others, to make Fairfax Radio Network a true cricket destination.
“There were pleasing results across our music stations with Magic 882 in Brisbane and Magic 1278 in Melbourne both recording solid gains, while Perth’s 96FM held its strong audience in keeping real music alive.”
Fairfax Radio Network’s ‘listener first’ strategy across its News, Talk, Music and Sport formats, along with new presenter line-ups at some News Talk stations and a refreshed format for the Magic music stations, is seeing audiences consolidate and engagement grow nationally.
Fairfax Radio Network Managing Director Adam Lang said: “Our ability to consistently deliver an informed, intelligent and influential brand of radio for our News, Talk, Music and Sport formats is our key point of difference and now showing real gains across our network. We continue our commitment to become the nation’s number one information and entertainment radio network.”
Fairfax Radio Network National Sales Director Nick Randall said: “Our digital growth has been phenomenal, particularly on mobile, with our new apps across our News Talk and Magic stations. Our audience now has a broader experience across radio, our DAB station Fairfax NTS and digital. People want to be where breaking news is and we see an immediate spike in our audiences and dwell time continues to grow. In addition, our informed, intelligent and influential audience delivery and the ability to offer a fully integrated solution and content creation across Fairfax Media’s suite of assets, has seen advertiser demand rise significantly.
“Our AFL and NRL football coverage and strong audience growth has worked magnificently for our advertising partners. Cricket is now a big focus with our all star commentary line-up. We already have the naming rights and other key properties sold which gives us a lot of momentum heading into 2015.”
NOVA Entertainment
Nova Network’s Audience in Uncharted Territory
In today’s Survey 6 Results, the Nova Network delivered an audience of 3,256,000 more than 300,000 ahead of its nearest competitor and maintains its position as Australia’s Number 1 Metro Radio network, with share wins nationally in breakfast, drive and nights.
Key Highlights:
- Nova is the #1 metro network in Australia in share (8.7%) and cume (3,256,000) ahead of its nearest
- competitor by 310,000 listeners.
- Nova Network #1 in key advertiser demo 25-44 (13.4%)
- Nova 93.7 equal #1 in Perth for the first time in history (share 13.6%)
- Nova 96.9 Breakfast with Fitzy & Wippa record biggest jump in Sydney (+ 0.9% in share and +
- 76,000 in cume).
- Nova’s Kate, Tim & Marty #1 national Drive show (11.2%)
- Nova’s Smallzy’s Surgery #1 national Night show share (10.1%) and cume (787,000)
- smoothfm 91.5 Melbourne has record number of listeners (668,000) and is #1 FM for women 25+
- (share 7.8%)
Cathy O’Connor, NOVA Entertainment CEO said, “It’s great to see the Nova Network audience so far ahead of the pack but even more promising is our leading share position in the key advertising demographics of under 40 and 25-44. Also a special mention must be made of Perth’s Nova 93.7 moving into the equal number 1 position for the first time in the station’s history.”
SCA
Full release coming soon. From the results SCA’s Sydney 2DayFM breakfast show fell to a 3.3 share with the drive home showing the strongest result for Sydney with a share of 4.3, dropping from 4.6 last survey.
