Pinterest Named Principal Sponsor For Cannes In Cairns

Pinterest Named Principal Sponsor For Cannes In Cairns
B&T Magazine
By B&T Magazine
SHARE
THIS



The Misfits (publisher of B&T) is proud to announce Pinterest as principal sponsor for the inaugural Cannes in Cairns festival.

Needing no introduction, Pinterest, the visual inspiration platform, attracts more than 475 million people every month around the world who are looking for ideas to plan their future and decide what they will do and buy next.

Having signed on as Cannes in Cairns principal sponsor, Pinterest will be joining the best and brightest minds in advertising, media and marketing to escape the winter chill and attend the best damn event any landlocked Aussie can get to in 2021.

Pinterest’s business marketing lead for Australia and New Zealand, Ara Ko, said: “Pinterest is a positive environment where brands have the potential to engage with consumers when they are early in their decision-making journey.

“On Pinterest, brands can help Aussies determine their future projects, inspire them and influence their next purchase decision.

“We’re thrilled to partner with B&T to bring this inspiration to life at the Cannes in Cairns festival for our industry.

“Over the past year, Pinterest has accelerated the growth of the ANZ team to support brands, creatives and agencies locally, so it’s our way to say hello and celebrate with the industry, in person.”

Pinterest’s sales lead for Australia and New Zealand, Sam Christou, added: “Pinterest’s mission to bring everyone the inspiration to create a life they love has never been more meaningful than over the past year, as hundreds of millions of people turned to the platform to find answers to the challenges we were all facing in day to day life, and still are.

Similarly, we are proud to be able to support B&T’s Cannes in Cairns as the industry takes the time and opportunity to come together to learn, discover and be inspired.”

David Hovenden, CEO of The Misfits and editor-in-chief at B&T, said: “I’m absolutely delighted to welcome Pinterest as our foundational sponsor.

“This event has been a leap of faith and with the stroke of a pen, Pinterest has turned it into the reality of what we hope will be the must-attend event in the industry this year and beyond!”

The Misfits are madly pulling together a winning schedule of speakers, activations and experiences to expand your mind and warm your heart as you escape the winter chills in Australia’s foremost tropical playground.

And, if you don’t like the heat, fear not! The event is being held from Wednesday 4 August to Friday 6 August – the time of year that Cairns enjoys a remarkable average temperature of 25 degrees Celsius, which is about as Goldilocks as you can get.

Enjoy a legitimate, tax-deductible experience by securing your tickets HERE.

And a special thanks to our other early bird sponsors Acast (the largest global podcast company, providing the best podcast hosting, analytics and ads, and helping thousands of podcasters grow their audience and revenue), AKQA (an ideas and innovation company that exists to create the future for its clients) and Convenience Advertising Bathroom Media, a national digital and static display network.

Be sure to watch this space, as we will soon be announcing our first round of speakers for Cannes in Cairns, along with activities and more wonderful sponsors.

Please login with linkedin to comment

Acast AKQA. Ara Ko B&T Cannes in Cairns Convenience Advertising Bathroom Media David Hovenden Event Festival Pinterest Sam Christou The Misfits

Latest News

IMAA Announces New Group Deal Arrangements With Media Research, Planning And Training Companies
  • Media

IMAA Announces New Group Deal Arrangements With Media Research, Planning And Training Companies

The Independent Media Agencies of Australia (IMAA), the national, not-for-profit industry association for the independent media agency industry has announced a series of group deal arrangements for its members, offering them savings on industry reporting, training and media tools. The group deal arrangements, brokered by the IMAA, offer independent media agencies access to reporting and […]

Hungry Vax, Jabstar, JAB Hi-Fi: Aussie Designers Give Iconic Logos A Pro-Vax Revamp
  • Media
  • Technology

Hungry Vax, Jabstar, JAB Hi-Fi: Aussie Designers Give Iconic Logos A Pro-Vax Revamp

Crowdsourcing platforms DesignCrowd and BrandCrowd are promoting vaccination efforts in a unique way, launching a logo redesign contest among their networks of designers. The initiative saw iconic Australian brands such as Hungry Jack’s, Jetstar, JB Hi-Fi, and Bunnings undergo a redesign.  “We thought it would be fun to see some other iconic Australian brands back […]

Connection As Currency – How DTC Brands Are Changing Commerce
  • Opinion

Connection As Currency – How DTC Brands Are Changing Commerce

James Horne (main photo) is the CEO of Balance Internet. In this guest post, he says direct-to-consumer DTC brands that endure past the initial launch have a true differentiation, standing out from competitors by driving connection… We’ve always known that brands need more than a good product and website to stand out from their competitors […]

Opinion

by B&T Magazine

B&T Magazine
Vision6 Launches First-Ever National Brand Campaign “Simply Reliable”
  • Advertising
  • Campaigns

Vision6 Launches First-Ever National Brand Campaign “Simply Reliable”

Australian owned and operated email and SMS marketing software company, Vision6, announced the launch of its first-ever national brand campaign and new brand platform “Simply Reliable”. Founded in 2001, Vision6 was one of the first email marketing software providers in Australia and has since been relied upon by thousands of Aussie businesses and organisations for […]

JCDecaux New Zealand Grows Its Team To Lead Street Furniture Tender
  • Media

JCDecaux New Zealand Grows Its Team To Lead Street Furniture Tender

Out-of-Home media company JCDecaux New Zealand has appointed business growth specialist Adam McGregor in preparation for its bid to win upcoming local government street furniture tenders across the country. With contracts for the provision of street furniture including bus shelters across New Zealand up for renewal from late 2022, they collectively represent the biggest advertising […]

ABC iview Goes Virtual With Fetch TV
  • Media

ABC iview Goes Virtual With Fetch TV

Fetch TV has announced that ABC iview will soon be available as a dedicated Virtual Playlist Channel on the Fetch platform. Virtual Playlist Channels (VPCs) were developed by Fetch to promote content discovery, and to provide a clear bridge between the traditional world of linear TV and the growing availability of on demand content via […]

Jackie Gillies Joins The Acast Creator Network
  • Media

Jackie Gillies Joins The Acast Creator Network

Jackie Gillies, businesswoman, psychic medium and cast member of The Real Housewives of Melbourne is bringing her sassy, inspirational and adventurous spirit to her new podcast Shine It Up, With Jackie Gillies, which launches today via Acast. Hosted and distributed by the creator-first podcast company Acast, the show will offer listeners inspiration and motivation to […]

Harper’s Bazaar Australia Appoints Jillian Davison As Editor In Chief
  • Media

Harper’s Bazaar Australia Appoints Jillian Davison As Editor In Chief

Jillian Davison has been named editor-in-chief of the recently relaunched Harper’s BAZAAR Australia. She will oversee all content, development and creative direction across the iconic magazine’s digital and brand platforms. Davison (pictured) succeeds Eugenie Kelly, who recently stepped down to pursue other opportunities. The announcement was made by Maureen Jordan, publisher of Harper’s BAZAAR Australia […]