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Reading: Optus Lets Customers Netflix And Chill Without Using Up Their Data
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B&T > Marketing > Optus Lets Customers Netflix And Chill Without Using Up Their Data
Marketing

Optus Lets Customers Netflix And Chill Without Using Up Their Data

Staff Writers
Published on: 23rd August 2016 at 3:18 PM
Staff Writers
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Optus is letting customers stream entertainment without using their data, in good news for all Netflix-addicts on an Optus plan. Available on selected mobile and mobile broadband plans, customers can now stream movies, TV and music on selected plans without tapping into their monthly data allowance.

The deal applies to new and existing Optus customers on selected plans, and lets them stream content in standard definition for $10 extra per month. Data-free streaming of Netflix and Presto will also be included at no extra cost on other selected mobile and mobile broadband plans – customers just need a Netflix and/or Presto subscription.

Building on Optus’ prepaid data- free music offer, customers on select consumer and SMB postpaid mobile and mobile broadband plans will be able to listen to music data-free from the likes of iHeartRadio, Spotify, Google Play Music and Pandora.

Tim Cowan, head of mobile marketing at Optus said, “Our customers tell us they want the freedom to watch the latest TV show or listen to their favourite band, on the go. But we know that fear of using too much data is the biggest obstacle to making mobile streaming part of their daily entertainment habits.

“A customer who watches an hour of video content every day can use more than 10 gigs of a data a month. With Optus’ data-free Mobile TV streaming, customers can now stream to their heart’s content without the worry of what it means for their next bill.

“Netflix and Presto are just the start of our Mobile TV platform. We look forward to adding even more of the video content that our customers know and love over the coming months. We’re working closely with a range of Australian and global content providers to ensure we can give customers choice when it comes to data-free streaming.”

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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