Nike’s run of hot ads continues with a new spot starring controversial South African middle-distance runner, Caster Semenya.
Caster, of course, was famously subjected to sex testing in 2009.
In the latest spot, Semenya’s entire running life is in focus and highlights the hurdles she has had to endure to become an Olympic athlete where she won gold at 2016’s Rio Olympic Games.
The ad’s the work of Wieden+Kennedy Amsterdam and will run in South Africa and include a global social media push. Check it our below:
https://www.youtube.com/watch?v=6UW-VgxlIZI
