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Reading: Nickelodeon Slimes OMD Execs To Celebrate New SLIME CUP Season
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B&T > Media > Nickelodeon Slimes OMD Execs To Celebrate New SLIME CUP Season
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Nickelodeon Slimes OMD Execs To Celebrate New SLIME CUP Season

Staff Writers
Published on: 19th March 2018 at 8:45 AM
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To celebrate the announcement of SLIME CUP’s third season, Nickelodeon visited OMD on Friday to present what’s in store for the next season.

While they were there, they bestowed the ultimate honour of slime on Yvette Mayer, managing director of OMD Sydney; and Daniel Tray, screen trading manager (pictured above).

Over the next week, Nickelodeon will visit UM, Wavemaker, MCN, Ikon, DenstuX, and Carat to perform a sliming on whoever the organisation deems fit, so now’s the time for that revenge on your boss!

Nickelodeon has perfected its top-secret slime recipe, BTW, resulting in a perfect, sticky slime.

However, sliming is the ultimate honour from Nickelodeon, only bestowed upon an elite few including superstar celebrities at Nickelodeon’s Kids’ Choice Awards, held every year in March. And this time, it’s performing it in honour of returning series SLIME CUP.

Returning for its third year, Nickelodeon Australia and New Zealand’s locally-produced series will be heading to more audition locations than ever before after announcing a new strategic partnership with QICGRE.

In partnership with QICGRE, Nickelodeon will bring SLIME CUP live auditions to brand new locations in three states across Australia for the first time: Watergardens Town Centre in Victoria, Hyperdome in Queensland and Westpoint in New South Wales. The search for TV stars begins in April.

During the live audition periods, Nickelodeon will be taking over these three centres with two weeks of holiday activities for the whole family including craft villages, character meet-and-greets and holiday activities for all.

Ben Cox, general manager and vice president of Nickelodeon for Australia and New Zealand, said kids who had previously come a long way for SLIME CUP will now have somewhere closer to home for live auditions.

“Over the past two years we’ve had thousands of kids from across Australia and New Zealand audition for the series, so this year we’re putting our cameras on the ground in brand new locations,” he said.

“Our partnership with QICGRE allows us to reach more families in even more locations than ever before; not only for the SLIME CUP auditions, but also during the two weeks of family entertainment surrounding these times.”

Premiering on Friday 29 June at 5.30pm, the six-episode series will have a new format: 12 talented teams of two will face off against each other in challenging heats before the top three teams meet in the finals.

The 12 teams will be selected from the live auditions as well as from online video auditions.

Kids aged nine to 13 from across Australia and New Zealand will be able to audition for the series, either at one of the live audition locations or by uploading a video audition via the website.

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TAGGED: Nickelodeon, OMD, SLIME CUP
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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