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Reading: Need To Take Your Mind Elsewhere? KFC Says Find Your Inner-Zen Through The Sound Of Frying Chicken
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B&T > Advertising > Need To Take Your Mind Elsewhere? KFC Says Find Your Inner-Zen Through The Sound Of Frying Chicken
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Need To Take Your Mind Elsewhere? KFC Says Find Your Inner-Zen Through The Sound Of Frying Chicken

Staff Writers
Published on: 14th September 2018 at 8:25 AM
Staff Writers
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Never one to miss the opportunity for some slightly misguided marketing, poultry purveyor KFC in the UK has unveiled its latest stunt to coincide with yesterday’s Mindfulness Day.

Called “Finger Lickin’ Good Vibes” you initially believe you’re being taken to a beautiful tropical rainforest being slightly drenched in a summer rain shower.

But there’s the trick! It’s all bait and switch and you soon discover you are, in fact, listening to some of the Colonel’s finest bird sizzling away in the deep fryer.

The stunt’s the work of KFC’s London creative agency Mother and its creative partner, Hermeti Balarin, said: “Forget falling rain or crackling fire. Nothing beats the sound of frying chicken or sizzling bacon to get your mind to relax.”

Check out the silliness below:

 

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TAGGED: KFC, Mother
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By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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