“Mystery, Suspense & Fowl Play!” Oddball KFC Film Plays Like A Bad Episode Of ‘Bold & The Beautiful’

“Mystery, Suspense & Fowl Play!” Oddball KFC Film Plays Like A Bad Episode Of ‘Bold & The Beautiful’
SHARE
THIS



KFC loves giving its legendary founder, Colonel Harland David Sanders (who, admittedly, died 40 years ago), a makeover and its latest attempt could possibly be one of the oddest yet.

The work of fabled agency Wieden+Kennedy Portland, the ad comes as a 15-minute film that runs like a bad midday movie or C-grade soap.

Called A Recipe for Seduction, it stars Saved By The Bell’s Mario Lopez as the Lothario Colonel in a drama the fast food chain is describing as tale of “mystery, suspense, deception, ‘fowl’ play and – at the heart of it all – love and fried chicken.”

Check out the trailer to the film below:

The film is set to run on the cable network Lifetime, on its apps and other VOD platforms.

Commenting on the project, KFC US CMO Andrea Zahumensky, said: “Let’s face it, we could all use a little distraction this holiday season, so why not fill some of your time at home with a suspenseful drama and the comfort of our world-famous fried chicken?” A Recipe for Seduction is a perfect excuse to curl up at home and escape to your own happily ever after.”

To coincide with the film’s launch, KFC is also selling an 11 Herbs and Spices Firelog and vintage-inspired holiday buckets, and is offering an Uber Eats special promotion- six free crispy tenders with an order of $US20 or more for delivery from December 13-19.

Please login with linkedin to comment

KFC Wieden+Kennedy

Latest News

QUT Business School Launches “Make it Real” Via BCM Group
  • Campaigns

QUT Business School Launches “Make it Real” Via BCM Group

Queensland University of Technology (QUT) Business School has launched a new brand platform, developed by BCM Group, built to encourage prospective students to upskill, invest in themselves, and nurture their inner entrepreneur.

Making A Name For Your Brand In A New Market: Tips For Launching A Campaign Globally
  • Opinion

Making A Name For Your Brand In A New Market: Tips For Launching A Campaign Globally

Jacqueline Gonzales [featured image] is the Head of Global Marketing at Squarespace. In this piece, she shares her best pieces of advice for launching a campaign globally. It’s estimated that we see between 6,000 to 10,000 ads every single day. In today’s digital landscape we’re constantly bombarded by so many different brand messages from every […]

Opinion

by B&T Magazine

B&T Magazine
Acast Announces New Podcast ‘The Elements’
  • Media

Acast Announces New Podcast ‘The Elements’

From the audio producer of The Teacher’s Pet comes The Elements, a new Acast Creator Network podcast hosted by Thredbo survivor Stuart Diver. The Elements is a  podcast that journeys into the heart of surviving a natural disaster and will be hosted and distributed by the creator-first podcast company Acast as part of the Acast Creator […]