Monday TV Wrap: Olympics Continues To Score Over A Million (Even On A Weekday Arvo)

Monday TV Wrap: Olympics Continues To Score Over A Million (Even On A Weekday Arvo)

Look. How can we talk about the TV numbers – or indeed, anything today – without talking about Ariarne-bloody-superstar-Titmus?

While the afternoon session of the Olympics didn’t get the highest numbers overall, it did score over a million viewers, who tuned in to see the 20 year old Tasmanian smash the 400metre freestyle, beating American world record holder Kate Ledecky.

Properly brilliant TV, as was her coach’s celebration.

The fact that the Olympics afternoon coverage managed to score 1,087,000 viewers (as per OzTAM’s metro data) on a weekday is testament to the country’s engagement in the games so far.

Whether that Olympics winning streak will continue though – for both Australia, and for Seven – demands a close watch.

The top rated Olympics coverage did fall from Sunday night by around 300,000 viewers. Last night’s top was the evening coverage wih 1,210,000 viewers, followed by night coverage with 1,146,000 viewers, then the aforemention afternoon spot.

It was also Seven News which came out on top overall with a total 1,474,000 viewers, while Nine News snuck in between the evening and night Games coverage to nab 1,156,000 viewers.

Otherwise top of the entertainment pack was The Chase with 828,000 viewers, while Australian Survivor had 627,000, Have You Been Paying Attention? had 577,000 and Beauty and the Geek had 562,000 viewers.

The rest of Seven’s Monday had, obviously, lots of Olympics coverage. The late afternoon had 768,000 viewers, late night had 590,000, morning had 584,000 and the night feed had 459,000.

On the ABC, ABC News had 771,000 viewers while 7.30 had 662,000.

For Nine, A Current Affair had 738,000 viewers and Hot Seat had 538,000.

Finally, for 10, The Project had 496,000.

Seven had slightly less of the daily share on Monday night than on Sunday, but the other networks each secured less the 20 per cent of the share.

The Seven Network had 46.3 per cent, whle the Nine Network had 19.3 per cent, Network 10 had 17.7 per cent, the ABC TV Network had a flat 12 per cent, and the SBS Network had 4,8 per cent.




Latest News

Marc Collister: AI & Automation Set To Revolutionise Creativity In 2024
  • Opinion

Marc Collister: AI & Automation Set To Revolutionise Creativity In 2024

Marc Collister (pictured) of P2 Content Creators spills the beans on his 2024 predictions drawing from two decades of experience in the advertising, film and television industry. I’m certain it will come as no surprise that in 2024, we can expect our industry to move at breakneck speed again. With even more rapid shifts in […]

Opinion

by B&T Magazine

B&T Magazine
Reddit Recap Reveals That Aussies Went Nuts For The Tillies, Eurovision And, Erm, Finance
  • Technology

Reddit Recap Reveals That Aussies Went Nuts For The Tillies, Eurovision And, Erm, Finance

Reddit’s annual Recap report has revealed the issues and moments that captured Australia’s collective mind over 2023 with, naturally, the Matildas featuring high on the list. The inaugural Australia-hosted Women’s World Cup saw Aussies glued to the footy (or, indeed soccer) with one enterprising user capturing the moment that Cortnee Vine scored the winner against […]

Zeno Group Australia Bolsters Client Offerings With An Expanded Creative Services Portfolio & New Senior Leader
  • Marketing

Zeno Group Australia Bolsters Client Offerings With An Expanded Creative Services Portfolio & New Senior Leader

Zeno Australia has announced expanded creative design capabilities and the appointment of Jim Michell (lead image) to its senior leadership team. The new moves support strong growth in the region. Zeno Australia’s clients, including Abano Healthcare, Motorola and Yorkshire Tea, can now tap into a suite of creative design services to augment the agency’s work […]

Spikes Asia Announces Its 2024 Jury Line-Up
  • Marketing

Spikes Asia Announces Its 2024 Jury Line-Up

Spikes Asia, APAC’s most prestigious and sought-after Award for creativity and marketing effectiveness, has revealed its 2024 Jury line-up today. The 93 industry experts from across 18 markets represent APAC’s leading talent from a diverse range of disciplines. 2024 sees the highest representation from brands, including Budweiser, Procter & Gamble, Unilever and, for the first […]

Assembled Media Inks TikTok Creator Campaign for BIC
  • Campaigns

Assembled Media Inks TikTok Creator Campaign for BIC

Assembled Media, is drawing upon the creative power of TikTok Creator Marketplace to help generate unique, impactful content for iconic stationery brand, BIC. The social activation campaign titled ‘A Pen for Every Side of You’ promotes the flexibility of BIC’s 4 Colours pen and is active nationwide on the BIC Stationery TikTok account. The campaign […]

Big data and analytics visualization technology with scientist analyzing information structure on screen with machine learning to extract predictions for business, finance, internet of things
  • Media

IAB Launches Fourth Module In Its Marketing Measurement Innovation Series

IAB Australia has launched ‘Evolution in Market Mix Modelling’, the fourth module in its Marketing Measurement Innovation Series, which has been developed by IAB Australia’s Ad Effectiveness Council. The module explores what is driving the increased use of MMM and how the technique is evolving with advances in computing power and machine learning to provide […]

Aerial view of a coal fired power station with large cooling towers emitting co2 into the atmosphere. With its lights already turned on the power station is illuminated in moody twilight.
  • Media

Scope3 Expands Carbon Measurement Capabilities To Include DOOH Advertising

Scope3, the collaborative sustainability platform leading the decarbonisation of media and advertising,  announced the addition of digital out-of-home (DOOH) to its emissions measurement. With DOOH ad spending predicted to grow from $17B in 2023 to nearly $24B by 2028, measuring this channel brings us one step closer to understanding the total impact of digital advertising […]

January 14, 2023 - New York, New York, USA: 2023 NRF Big Show press conference with Composition 2024 NRF Singapore.    Photo by Ian Wagreich / © Ian Wagreich Photography
  • Marketing

Now Open For Registration – NRF 2024: Retail’s Big Show Asia Pacific

NRF 2024: Retail’s Big Show Asia Pacific, is now open for online registrations for the main conference. Jointly organized by the National Retail Federation and Comexposium, Retail’s Big Show Asia Pacific will take place from 11 – 13 June, 2024 at the Sands Expo and Convention Centre in Singapore and is expected to draw thousands […]

DBC2 Appoints Jason Fisher To Newly Created Role Of CEO
  • Marketing

DBC2 Appoints Jason Fisher To Newly Created Role Of CEO

Following a period of significant client growth, leading auto marketing agency, DBC2 has appointed Jason Fisher (lead image) to the newly created role of CEO. The appointment is part of DBC2’s long term growth strategy ahead of the agency announcing a brand refresh and expanded proposition in early-2024. As a new shareholder of the business, […]

Three New Hires At Amplify
  • Marketing

Three New Hires At Amplify

Extra pressure on Amplify's Nescafé Blend 43 catering tin today with the arrival of three new recruits.

Boomtown’s Final Masterclass Of 2023 Attended By Almost 100 Media Reps
  • Media

Boomtown’s Final Masterclass Of 2023 Attended By Almost 100 Media Reps

Don’t treat regional media as a charity, but a real growth opportunity: That’s the message from Boomtown’s final masterclass of 2023, attended by almost 100 media industry representatives from across the nation. The masterclass was part of a series of educational sessions, delivered by Boomtown, the media collective championing advertising in regional Australia. The sessions […]