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Reading: MKR Judge Colin Fassnidge Tears Into Seven For “Stupid” Programming Decisions
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B&T > Media > MKR Judge Colin Fassnidge Tears Into Seven For “Stupid” Programming Decisions
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MKR Judge Colin Fassnidge Tears Into Seven For “Stupid” Programming Decisions

Staff Writers
Published on: 11th February 2020 at 11:24 AM
Edited by Staff Writers
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A judge on Seven’s reality cooking series My Kitchen Rules has not held back his thoughts on the show’s plummeting ratings.

In an interview with 2GB’s Chris Smith, chef Colin Fassnidge has blamed Seven for dipping audience numbers.

Since it premiered last week, the show has consistently struggled to crack the half a million mark as it goes up against powerhouse shows like Nine’s MAFS. 

Fassnidge particularly criticised the broadcaster’s decision to debut the show on the same night as the Australian Open men’s tennis final, as well as 10’s I’m A Celeb… finale.

He told Smith: “This year was the best one we’ve done but not everyone’s watching it, at the moment, cause we’ve got some people in Channel 7 who don’t know how to program a show.”

“A lot of work went into this and then some stupid decisions were made to go up against the tennis and [MAFS], we should have started a week early,” he continued, before adding: “But what do I know? I’m only a cook!”

He said: “The flack we’re getting at the moment is not really warranted. I think it’s totally different to all the other MKRs that we’ve done.”

MKR also struggled in the ratings last year, and there were rumours at the time that Seven would not air the show head-to-head with MAFS, but move it to the second of 2020, which evidently did not happen.

Meanwhile, a piece in the Daily Telegraph says Seven executives are “panicking”, with an unnamed “insider” suggesting this season might be its last. A Seven spokesperson told Pedestrian the rumours are false.

B&T reached out to Seven for further comment.

 

 

 

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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