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B&T > Marketing > MiQ Appoints New Digital Operations Officer For Asia Pacific
Marketing

MiQ Appoints New Digital Operations Officer For Asia Pacific

Staff Writers
Published on: 1st July 2021 at 9:18 AM
Edited by Staff Writers
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MiQ has announced the appointment of Damien Healy (pictured) as digital operations officer for the Asia Pacific region as the company continues its growth trajectory.

In addition to leading MiQ’s APAC product strategy and development, Healy will be responsible for scaling its agency and advertiser relationships, mapping their vision and business direction into MiQ’s technology, data, and execution pathways. He will report to MiQ ANZ CEO, Jason Scott.

Healy has 20 years’ experience in product and operation leadership positions driving business growth and profitability for major advertising technology and media performance companies across international organisations.

Most recently, Healy was global officer, programmatic & addressable media at Dentsu International in London, where he led the global strategy across Dentsu’s programmatic and addressable service lines, including the development of new cross-channel-digital operating models, teams, and platform products.

He also spent five years at groupm’s Xaxis where he led operations, platforms, and product as EMEA COO, building out 24 successful markets through a period of rapid growth and expansion.

During his career, Healy has also worked with Havas, Facilitate Digital, Microsoft and Sensis.

MiQ ANZ CEO, Jason Scott said: “In addition to leading MiQ APAC product strategy and development, Damien will be helping us to scale our agency and client relationships mapping their vision and business direction with our technology, data, and execution pathways to supercharge our partnerships in an evolving market. ”

“Damien will represent APAC within our global technology, product and strategy cohort. An important step into the future given the growth ambitions and nuances of MiQ in our region. His vast experience and pivotal roles leading digital companies through change, rapid growth and innovation will add a real depth and spark to our APAC efforts, as well as another brilliant strategic brain for us to help deliver on our ambitions for our clients.”

Commenting on his new role, Healy said, “I’ve always been impressed by the depth of technology and data capability that MiQ brings to market. Their ability to partner with agencies and brands to deliver meaningful programmatic media value is undoubtedly world-class.”

“I’m excited to join the business in a period of high growth and ever-increasing relevance as buyers seek value within new digital channels and the fragmenting identity landscape. Watch this space!”

Healy’s appointment is effective from 1st July 2021.

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Rochelle Burbury
By Rochelle Burbury
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Rochelle Burbury is an award-winning journalist and editor with over 25 years of experience in media and communications.  She is the former Marketing & Media Editor for B&T as well as the Australian Financial Review, The Australian, and The Sydney Morning Herald, and Consulting Editor for AdNews. In 2023, she won B&T's Best of the Best in PR and in 2024 featured in the B&T Women in Media Power List. Rochelle’s extensive experience makes her a valuable contributor to B&T.

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