B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • WPP
  • State of Origin
  • NRL
  • Pinterest
  • B&T Women in Media
  • Thinkerbell
  • AFL
  • imaa
  • Anthony Albanese
  • Spotlight on Sponsors
  • Meta
  • AI
  • Foxtel
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Seven, Arnott’s, Telstra CMOs & Lisa Ronson Announced As MFA Awards Signature Judges
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Marketing > Seven, Arnott’s, Telstra CMOs & Lisa Ronson Announced As MFA Awards Signature Judges
Marketing

Seven, Arnott’s, Telstra CMOs & Lisa Ronson Announced As MFA Awards Signature Judges

Staff Writers
Published on: 5th April 2023 at 8:12 AM
Staff Writers
Share
3 Min Read
SHARE

The Media Federation of Australia (MFA) has introduced Signature Judges, a new tier of judges for its 2023 Awards, with seven senior marketers joining the panels.

The seven big-name judges are:

  • Brent Smart, chief marketing officer, Telstra
  • Jenni Dill, chief marketing officer, Arnott’s
  • Lisa Ronson, adjunct profession, Deakin Business School & former CMO, Coles
  • Martin Brown, general manager, Nestlé
  • Mel Hopkins, chief marketing officer, Seven
  • Mim Haysom, CMO/EGM brand & marketing, Suncorp
  • Sarah Sorrenson, director, digital marketing, media & commerce, Unilever

It’s hoped the Signature Judges will provide a “strong advertiser voice” in the judging and ensure there is a focus on proven effectiveness.

The Signature Judges join a judging cohort of more than 100 experienced professionals drawn from around the industry including marketers, media agencies, media owners and tech companies.

The MFA Awards celebrate work by media agencies that demonstrates best-practice media thinking and long-term business growth for clients. The winners will be announced at Royal Randwick Racecourse in Sydney on 21 September.

MFA Awards chairs Sophie Price, chief strategy officer at EssenceMediaCom, and Chris Colter, chief strategy & product officer at Initiative, thanked the new judges.

“We’re enormously proud of the rigour and effort that goes into judging the MFA Awards, and we’re thrilled to add an important layer to the process with the Signature Judges to act as champions for proven effectiveness. These leading professionals are responsible for some of our industry’s best, most effective work, so they’re highly qualified to lead the discussion in the judging room.”

Telstra’s Smart added: “No matter what side of the fence I’ve sat on, my motivation has been the same – to make more great work happen. And in judging the MFA Awards I look forward to seeing the innovative ways that marketers and media agencies are working together to deliver commercial impact and to celebrating the work that works.”

Suncorp CMO/EGM Brand & Marketing Mim Haysom said: “I’m thrilled to be joining my fellow MFA Awards judges to identify the most effective media campaigns in Australia. The best media thinking depends on finding original and unexpected ways to connect with audiences to tell the story of a brand and drive customer and business outcomes. In judging, I’ll be looking for work that demonstrates strong collaboration, resulting in the execution of great creative ideas in new and innovative ways.”

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: MFA, MFA Awards
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

Telstra Launches One-Off Ad During State Of Origin Decider
11/07/2025
Clemenger BBDO Sydney office.
Agency Scorecard: Clemenger BBDO
11/07/2025
Matt Coote.
Matt Coote Takes New Senior Role At GumGum
11/07/2025
Spenser Skates.
Amplitude Acquires Kraftful To Embed AI-Native Voice Of Customer Capabilities
11/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?