Melbourne Star Names New Head Of Sales & Marketing

Melbourne Star Names New Head Of Sales & Marketing
B&T Magazine
By B&T Magazine



Melbourne Star Observation Wheel has announced the appointment of Nicole Hill as its new head of sales and marketing.

Hill has an extensive background in tourism, events and hotel management, most recently as senior sales manager at Wyndham Hotel Group.

Nicole Hill

Nicole Hill

She joins the Victorian tourism attraction a few months after the Melbourne Star celebrated its third birthday and carried its one-millionth guest.

Hill’s appointment coincides with the Melbourne Star’s plans to launch a new food and beverage range, as well as an events and functions package, that will showcase the state’s renowned culinary offering.

Toshiya Kawasaki, managing director at the Melbourne Star, said he was excited about the breadth of experience Hill brings to the role.

“Nicole has worked extensively in the event industry in the United States, so brings an international perspective to Melbourne Star,” he said.

“During her four years at Philip Island Nature Park, she developed new events and packages which increased visitation and revenue, so she knows how to manage an iconic tourist attraction.”

Hill said she was looking forward to working with the team at the Melbourne Star to develop new event and food and beverage offerings for the bigger customer base.

“We want our event and function packages in the sky to reflect the food for which Melbourne is famous and to make Melbourne Star the number one tourist attraction in the city,” she said.

Ms Hill is also excited by planned development and growth at Harbour Town and New Quay, including the launch of an UBER-8 cinema complex by Hoyts, which she believes will make this area one of the most dynamic in Melbourne.

“Melbourne Star is perfectly positioned to take advantage of the rapid commercial and residential growth in this part of the city,” she said.




Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]