LinkedIn has revealed Australia’s thirty most in demand employers of 2015. interestingly no media companies made the cut.
The LinkedIn list is based on user interaction, from LinkedIn’s seven million Australian members, with company pages and LinkedIn surveys measuring ‘reach’ and ‘engagement’ (how familiar and interested people are with the companies).
According to LinkedIn, the Australian results were in stark contrast to the US where internet technology and e-commerce companies such as Google, Apple and Amazon took out the top places.
Nevertheless, tech companies are on the rise in Australia, moving up the list since 2013. Apple has jumped eight places in two years, while Google and Microsoft moved up one and two places, respectively.
Rio Tinto spokesman Bruce Tobin said the company was proud to be the number one employer for 2015. “LinkedIn is a key communications platform to connect with the thousands of talented and highly motivated people in Australia who are interested in our company,” he said. “We are grateful for the support and interest of our 215,000 followers on LinkedIn.”
Four Australian-based companies made the top 10 this year, and all of the top 10 companies — rounded out by Qantas, Apple, Chevron, Lend Lease and Thiess — have at least 9000 employees. All have operations outside of Australia.
Tim Grogan, talent brand strategist at LinkedIn, said companies with strong “talent brands” outperform their peers on the stock market. “Currently 77 per cent of Australian talent acquisition leaders say talent brand has a significant impact on their ability to hire great talent, and we believe this is set to grow,” he said.
He added that strong employer brands can halve a company’s cost-per-hire, and companies with strong employer brands have a 28 per cent lower turnover rate than those with weaker brands.
AUSTRALIA’S MOST IN-DEMAND EMPLOYERS FOR 2015
1. Rio Tinto
3. BHP Billiton
5. Leighton Contractors
9. Lend Lease
12. Origin Energy
15. Commonwealth Bank
19. John Holland
20. Macquarie Group
22. NBN Co
25. Virgin Australia
ResApp Health Limited, a leading digital health company developing smartphone applications for the diagnosis and management of respiratory disease, has announces launched its new national marketing campaign, ‘The Sleepy Town With a Snoring Problem’, to raise awareness for the importance of early screening for sleep apnoea and the launch of their new app ‘SleepCheck’, which […]
The Real Media Collective (TRMC), the Australian industry association representing the interests of companies in the paper, print, publishing/media and related distribution sectors across Australia, has challenged Coles Supermarkets for using the environment as a reason in its announcement today outlining its plans to cease sending catalogues to Australian homes from September. In the announcement, […]
Network 10 is set to undergo a massive restructure, leaving a number of high-profile journalists out of a job, including Kerri-Anne Kennerley, Natarsha Belling and Tim Bailey, B&T understands. As first reported on The Sydney Morning Herald, the restructure was announced to staff on Tuesday. As part of the restructuring, the presentation of the weekday […]
Alcohol & Drug Foundation (ADF) has launched a new national health campaign with Campaign Edge aiming to tackle COVID-19 drinking. Funded by the Australian Government, Break the Habit reveals that it takes only around 66 days to form a habit – roughly the same amount of time many Australians spent in lockdown. It’s a fact most Aussies are […]
Paul Roach (pictured below) is a business strategist and coach who has worked with hundreds of SMEs across many industries to supercharge their cashflow. Roach is also author of the book Smarter Business Stronger Cashflow. In this guest post, Roach gives his top tips when the cash taps start to be turned off… Cashflow is like […]
Sydney and Melbourne based PR, Talent & Digital agency One Daydream has extended its client portfolio to include alcohol. The category expansion comes as One Daydream joins the agency roster of Pernod Ricard, working on a project basis to manage strategic PR and digital campaigns. The global drinks group boasts one of the most comprehensive and prestigious […]
Commtract today expanded its marketing, advertising and digital offering in response to a growing number of CEOs outsourcing to ‘gig-workers’ amid COVID-19. According to new research, 40 per cent of Australian CEOs are planning on outsourcing to freelancers in the contingent workforce. Commtract, which launched in 2016, has more than 4,000 communications experts on its platform, and has already placed over 800 roles. […]