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Reading: Jason Smith Promoted To Head Of Client Partnerships At iProspect
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B&T > Advertising > Jason Smith Promoted To Head Of Client Partnerships At iProspect
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Jason Smith Promoted To Head Of Client Partnerships At iProspect

Staff Writers
Published on: 1st March 2024 at 10:01 AM
Edited by Staff Writers
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iProspect, a Dentsu company, has named Jason Smith as head of client partnerships, a newly created role designed to support client excellence and growth across the agency.

Smith has been with iProspect since the end of 2020, delivering brand growth for clients as client partner.

“Jason has been an integral part of iProspect as we’ve been on our transformation journey from a pure play digital performance agency to a fully integrated end-to-end media agency,” said Marcelle Gomez, iProspect’s managing director.

“Promoting from within and being able to recognise our amazing people with real career pathways brings me joy and is an excellent proof point of our agency’s cultural values. It is a real demonstration of our EVP, where the ambitious accelerate the possible”.

“In a time marked by sweeping industry transformation, the imperative to collaborate closely with our clients has never been more pressing. I’m truly excited to embrace this new role, dedicated to forging additional pathways for delivering business impact to our clients, empowering their growth agendas,” said Smith.

Smith will work with Gomez and the rest of the iProspect leadership team to bring the agency’s unique performance mindset to life for clients, helping to drive accelerated growth and business outcomes.

iProspect works with clients including MYOB, Air New Zealand, William Grant & Sons, Accor Hotels, Kathmandu and Polestar.

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TAGGED: Dentsu, iProspect
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Aimee Edwards
By Aimee Edwards
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Aimee Edwards is a journalist at B&T, reporting across media, advertising, and the broader cultural forces shaping both. Her reporting covers the worlds of sport, politics, and entertainment, with a particular focus on how marketing intersects with cultural influence and social impact. Aimee is also a self-published author with a passion for storytelling around mental health, DE&I, sport, and the environment. Prior to joining B&T, she worked as a media researcher, leading projects on media trends and gender representation—most notably a deep dive into the visibility of female voices in sports media. 

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