Independent digital marketing agency Sparro has announced it has won the business of Rentbetter.com.au, Oxford, Vision6, Healthy Life, LawPath and Grace Loves Lace.

Sparro will work with Grace Love Lace on performance, shifting the business towards an audience-first strategy across all channels.

Rentbetter.com.au, Vision6 and LawPath will also work with Sparro on performance, while Oxford will retain Sparro to implement a new SEO and performance strategy to integrate with its customer database to drive growth.

Healthy Life has charged Sparro with promoting its launch into e-commerce with a cross-channel strategy, as well as SEO and performance.

Commenting on the new business wins, Sparro co-founder and partner Morris Bryant (pictured above) said: “We love seeing well-known brands and successful businesses choose to partner with independent Australian agencies like us.

“As the digital space matures, brands are more and more comfortable working with smaller, agile businesses that can offer higher-value digital marketing.

“All of the brands we work with share our passion for data-driven marketing and we look forward to delivering solid growth together.”