B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • NRL
  • WPP
  • B&T Women in Media
  • AFL
  • Thinkerbell
  • Pinterest
  • State of Origin
  • Anthony Albanese
  • imaa
  • ARN
  • Meta
  • AI
  • Spotlight on Sponsors
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Houston Boosts Leadership Firepower With Slew Of Promotions
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Advertising > Houston Boosts Leadership Firepower With Slew Of Promotions
Advertising

Houston Boosts Leadership Firepower With Slew Of Promotions

Staff Writers
Published on: 21st June 2024 at 8:13 AM
Edited by Staff Writers
Share
3 Min Read
Stacey Saunders, Stu O'Brien & Gretel Maltabarow
SHARE

Houston has bolstered its leadership team, promoting Gretel Maltabarow to the role of managing director and Stacey Saunders to the role of general manager, effective immediately.

CEO and founder of Houston, Stuart O’Brien said he couldn’t be prouder to recognise the talents of two of the agency’s most outstanding team members expanding their remits further across the agency and their clients. “Gretel and Stacey are two fiercely intelligent, collaborative and creative team members. They have a proven track record in effortlessly making the seemingly impossible happen, in architecting some of the most integrated, innovative and effective work for our clients that keep us on the top of our game”.

“But most importantly, their respective promotions demonstrate their ongoing commitment to our team and show future Houston leaders that we’ll nurture talent and create new opportunities and pathways for our next generation of leaders to grow. I can’t wait to watch Gretel and Stacey use their wealth of knowledge to drive the business forward and create the next era of Houston,” O’Brien said.

Previously group account director, Maltabarow has been at Houston for 8 years. Her new role allows her to expand on finessing Houston’s core capabilities and creative and strategic rigour, drive collaboration across business divisions, foster new business opportunities, and nurture current client relationships. She will also maintain her leadership of Houston’s Account Service team and will work closely with O’Brien and Saunders to ensure the future success of the business.

“Having watched the business grow and evolve over the past eight years, I’m excited by this next challenge. I feel further empowered to make a positive impact with our amazing team and clients by elevating the agency’s offering, and bring together the cross-function expertise of our teams to power client growth. I’m grateful for this opportunity, and couldn’t be happier to share the promotional limelight with the very well-earned step up for Stacey Saunders to General Manager,” said Maltabarow.

Previously chief of staff, 2024 marks a decade at Houston for Saunders where she has held various internal agency operations roles. Her new responsibilities encompass pipeline delivery and management; create greater business performance and agency culture; whilst driving innovation through system change, people and talent development.

“Over the past decade at Houston, I have experienced all facets of our business and feel so excited to lead Houston into its next growth phase alongside the powerhouses that are Gretel and Stu. I am also very excited that my new role will allow me to broaden my impact and provide mentorship across the agency, focusing on development and growth for the team,” said Saunders.

Both promotions are effective immediately, reporting directly to CEO & Founder Stu O’Brien.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: houston
Share
Aimee Edwards
By Aimee Edwards
Follow:
Aimee Edwards is a journalist at B&T, reporting across media, advertising, and the broader cultural forces shaping both. Her reporting covers the worlds of sport, politics, and entertainment, with a particular focus on how marketing intersects with cultural influence and social impact. Aimee is also a self-published author with a passion for storytelling around mental health, DE&I, sport, and the environment. Prior to joining B&T, she worked as a media researcher, leading projects on media trends and gender representation—most notably a deep dive into the visibility of female voices in sports media. 

Latest News

NSW Blues & Adidas Kick-Off Game III With ‘House Of Blue’
04/07/2025
TV Ratings (03/07/2025): Nearly 800K Tune In For Joanna Lumley’s ‘Absolutely Fabulous’ Danube Tour
04/07/2025
Google’s Veo 3 Being Used To Create Racist Videos For Social
04/07/2025
Enrichd Group & Greg Inglis Launch ‘Stick With It’ Mental Health Movement
04/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?