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Reading: Global Blue & Digital Jungle Announce Strategic Australasian Partnership
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B&T > Media > Global Blue & Digital Jungle Announce Strategic Australasian Partnership
Media

Global Blue & Digital Jungle Announce Strategic Australasian Partnership

Holly Tagima
Published on: 15th January 2015 at 9:03 AM
Holly Tagima
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2 Min Read
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Digital marketing agency Digital Jungle that works with International clients to target Chinese speakers announced they have signed a strategic partnership agreement with travelling guide Global Blue covering Australia and New Zealand.

Global Blue operates one of the world’s biggest and most trusted Tax Free Shopping networks, providing travelers with savings on everything they purchase abroad at any of Global Blue’s 270,000 shopping partners.  Chinese travelers are now Australia’s second largest inbound market by visitor arrivals and spending $5.3 billion last year, with an expected rise to more than $13 billion by 2020.

Under the terms of the Partnership, Digital Jungle has the exclusive rights to promote and sell Global Blue advertising solutions well as jointly cooperate on the promotion of Digital Jungle’s digital marketing programs such as social media, search marketing and digital content.

Nathan Brown, Country Manager said, “This partnership with Digital Jungle makes absolute sense given their knowledge and understanding of working with luxury brands and Chinese travelers. It is a rare combination to find a Partner that brings such unique assets to a partnership and we are expecting to be able to show significant value to Australian and New Zealand brands looking to promote tax free shopping to travelers”.

Dr. Mathew McDougall, Founder & CEO for Digital Jungle added, “We have known Global Blue for years as our Agency client in China but this new partnership brings a whole new dimension. Our combined digital marketing offerings will allow luxury brand’s to effectively promote and sell to Chinese travelers”.

 

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TAGGED: Acronyms, judges, Trees are hugging back
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By Holly Tagima
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WHAT I DO: I help Western companies reach Chinese consumers through social media. I have an excellent track record of executing and analysing successful social media campaigns, especially on Chinese platforms such as Weibo and Weixin WHY I’M DIFFERENT: Having lived abroad in a number of different countries, I adapt easily to change and this also helps me keep up-to-date with constantly evolving technologies in the social media space. I love to connect with people be it through learning languages or engaging in online discussions. I am fluent in Chinese and English, a beginner in Italian, a volunteer when possible and a social butterfly. WHAT OTHERS SAY: "Holly is friendly, intelligent, and has fantastic Chinese language skills. She would be an asset to any employee." (Asako Saito, Colleague at Greenpeace Beijing) I’d love to chat about how I can help you. Get in touch on [email protected] 作为一名优秀的汉语语言与文化专业的毕业生,我力求一个富有挑战的工作环境。曾在多个国家工作,多元化的背景,造就了我团队合作与较强的适应能力。我曾在中国的一家传媒公司负责报告的管理与分析,并能严格在规定时间内完成较大的工作量。自此,我就一直致力于深造自己。

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