Fast food giant KFC has appointed Kristi Woolrych as its chief marketing officer for the South Pacific region.
Woolrych was most recently the CMO/executive general manager of brand and marketing at Suncorp, having exited her role at the financial services group in July after almost 18 months.
A KFC spokesperson said in a statement to B&T: “We are delighted to welcome Kristi Woolrych to the KFC Australia team as the chief marketing officer [of] KFC SOPAC.
“Kristi commenced with KFC on the 3rd [of] September, and in this role she will be responsible for all KFC marketing activities across Australia and New Zealand.”
Angela Richards has been acting chief marketing officer for KFC SOPAC since October 2017. She remains with the KFC business and was recently promoted to group marketing director following Woolrych’s appointment.
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