B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • State of Origin
  • WPP
  • NRL
  • B&T Women in Media
  • Thinkerbell
  • Pinterest
  • AFL
  • imaa
  • Anthony Albanese
  • Meta
  • Spotlight on Sponsors
  • AI
  • ARN
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Royal Prankster Gone Wrong, Mel Greig, Tells Media To “Get A Grip”
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Royal Prankster Gone Wrong, Mel Greig, Tells Media To “Get A Grip”
FeaturedMedia

Royal Prankster Gone Wrong, Mel Greig, Tells Media To “Get A Grip”

Staff Writers
Published on: 30th April 2015 at 6:00 AM
Staff Writers
Share
2 Min Read
SHARE

Former 2DayFM DJ Mel Greig has penned a reply to all those pesky journalists asking her to comment on ‘what not to do’ when reporting on royal baby number two reportedly due anytime.

On Wednesday B&T reported that bosses at 2DayFm had banned its presenters from mentioning anything to do with the pending new Royal as it was still embroiled in legal wranglings from the disastrous “prank” phone call that led to a British nurse taking her own life.

https://youtu.be/sMq9Xo3u8Z8

One of the presenters involved in the scandal at the time, Mel Greig, has written an open letter, for Rendezview, discussing what she wants to media to learn from her experience.

“Get a grip, don’t create a story . . . the story is already there . . . A precious baby is on its way and all you need to say is ‘CONGRATULATIONS,'” Greig wrote.

“I sat there and agreed to prank call a hospital to create a ‘unique angle’ — a harmless and stupid idea that sadly ended in tragedy, as we felt obliged to cover the pregnancy and to do it differently.

“It’s an amazing industry to work in, it really is. But for the first time I’m sitting on the outside looking in and I have to ask: Is the pressure from above becoming too much? Are we becoming careless and ruthless to chase a headline?”

“I’ve crossed the line too. But the difference is, I’ve learnt from it and I’ll continue to work in the media so I can help others to think before they act. You don’t need to be careless to create great content.”

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Advertising Standards Bureau, Southern Cross Austereo
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

Cindy Rose Appointed WPP CEO
10/07/2025
Dame Lisa Carrington.
Zespri Teams Up With World Champion Kayaker Dame Lisa Carrington In Global Partnership
10/07/2025
Agency Scorecard: EssenceMediacom
10/07/2025
Agency Scorecard: It’s Friday
10/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?