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Reading: Find Airbnb’s Hidden House And Be Greeted By A Dyson Vacuum Cleaner
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B&T > Marketing > Opinions & Analysis > Find Airbnb’s Hidden House And Be Greeted By A Dyson Vacuum Cleaner
MarketingOpinions & AnalysisTechnology

Find Airbnb’s Hidden House And Be Greeted By A Dyson Vacuum Cleaner

Staff Writers
Published on: 6th November 2015 at 6:06 AM
Staff Writers
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2 Min Read

Airbnb has made an unlikely friendship with Dyson to launch the search for The Hidden House.

The Hidden House pops up on the Airbnb site as a new listing with a difference; it’s near impossible to find, and has no address and no way of locating it on Google maps.

https://youtu.be/ivN-09MqJ-s

Starting 5 November, the search will last 15 days, with people able to drop one pin per day on the map in an attempt to guess the house’s secret location, with clues shared via Dyson’s Facebook page.

The first person to guess the location will receive a luxury stay inside the flash, stylish Hidden House, where Airbnb meets Dyson design and technology.  Dyson will be giving away a Dyson V6 Absolute to one participant every day of the campaign.

“Airbnb prides itself on helping people belong and Dyson sees this starting with feeling comfortable in a clean space,” Dyson marketing director ANZ Caroline Bonpain said.

“The Dyson V6 Absolute cordless stick vacuum, delivers performance and convenience making cleaning hassle free. Allowing you to get back to the important things, like making guests feel welcome or enjoying your stay.”

You can try your luck at finding the house here.

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TAGGED: Clemenger BBDO Sydney, einsights, Featured, four corners, Newspaper of the Year, Reader's Digest
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Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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