Former Ad Man Dan Gregory Releases Latest Book ‘Forever Skills’

Former Ad Man Dan Gregory Releases Latest Book ‘Forever Skills’

Sydney-based ex-advertising executive Dan Gregory is releasing a new book in June. Published by Wiley, Forever Skills, co-authored with Kieran Flanagan, is the third book from the former regular on ABC’sThe Gruen Transfer.

Gregory is now CEO of The Impossible Institute, a strategic think-tank that helps leaders, teams and organisations develop the capabilities and tools to produce strategic insights, build engagement and lead positive change.

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Forever Skills provides a research-based guide on the 12 ‘forever skills’ you need to get ahead in business and life regardless of what’s changing around us.

Interviewing hundreds of successful business people, educators, futurists, economist and historians, Flanagan and Gregory reveal the key skills we need to develop in ourselves, our workplaces and our children that will always be critical to success in business and in life. Readers learn the key 12 skills:

  • Creativity: Insight, Conversion, Problem Solving & Agility
  • Communication: Influence, Team Building, Trust & Translation
  • Control: Self-control, Resource management, Order & Implementatio

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