B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • NRL
  • WPP
  • B&T Women in Media
  • AFL
  • Thinkerbell
  • Pinterest
  • State of Origin
  • Anthony Albanese
  • imaa
  • Meta
  • ARN
  • AI
  • Spotlight on Sponsors
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Droga Notches Another Win
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Advertising > Droga Notches Another Win
Advertising

Droga Notches Another Win

Staff Writers
Published on: 31st January 2025 at 10:24 AM
Staff Writers
Share
4 Min Read
SHARE

Droga has notched another big win—David Droga, that is, rather than his eponymous advertising agency. 

Droga had been going through a court battle with Waverley Council over his plan to build a five-bedroom on the Tamarama headland above the Surf Lifesaving Club and overlooking the coastal walk.

This week, the superior court ruled that Droga and his wife Marisa could build the house which Waverley Council had previously described as “menacing”.

The Council had objected to the Drogas’ planning application for the house, built on the site of a Californian bungalow known as Lang Syne and owned by radio comedian Harry Griffiths and his wife Dimity.

An artist’s impression of the new home. Credit: Photo: Luigi Rosselli

The Drogas appealed to the Land and Environment Court after the council failed to make a determination. After a mandatory conciliation in early December did not reach a result, the matter went to a hearing and judgment was handed down this week.

Architect Luigi Rosselli told The Australian Financial Review that it was a victory for common sense. Roselli also said that the new house would break up the monotony of “slab, glass, slab, glass” houses along the headland.

“The most amusing contention was from the urban planners for the council and also the town planners for the council was that the building didn’t belong to the place,” Rosselli.

“They said: ‘It’s not similar to the other houses’. You cannot keep on repeating the errors of a lot of domestic architecture along the coast of this slab, glass, slab, glass.”

Court commissioner Tim Horton said the Waverley Council was too concerned with maintaining the status quo.

“It seems to me that council’s experts give particular prominence to maintaining the existing streetscape character of Gaerloch Avenue, at the expense of considering the degree to which the proposal may enhance those aspects of character over time, which is an aspect of the zone objectives with which the council contends the proposal is at odds,” Mr Horton said in the judgment.

The house will open onto a central court in which 10 cocoon-shaped structures of different heights will give the house privacy from the walking path. The council opposed these hollow cocoons – with a variety of uses, such as sitting space and a toilet – saying they would overshadow the coastal walkway.

Tim Williams, an urban design expert for the council described the development as “menacing” to the walking path, a description the court dismissed.

“The proposal is not a form that can be reasonably described as looming menacingly over the Coastal Walk, even when the fall in topography to the north-east is taken into account,” Horton wrote.

Work on the Drogas’ new gaff will start following an archaeological dig on the site that could take up to six months.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: david droga
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

NSW Blues & Adidas Kick-Off Game III With ‘House Of Blue’
04/07/2025
TV Ratings (03/07/2025): Nearly 800K Tune In For Joanna Lumley’s ‘Absolutely Fabulous’ Danube Tour
04/07/2025
Google’s Veo 3 Being Used To Create Racist Videos For Social
04/07/2025
Enrichd Group & Greg Inglis Launch ‘Stick With It’ Mental Health Movement
04/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?