Every week Naked Communications' Andrew Reeves scours the web for all things digital, quirky and innovative and presents it in bite-sized portions.
Can You Feel It?
Touch Room is an iOS app developed by GSP Beta Labs and it is designed to connect loved ones separated by distance. The concept echoes other social channels like chat forums by allowing users to create ‘rooms’ that they can then invite others into. Instead of words or pictures though participants interact with one another by touch, which is indicated by where their fingertips fall on their phones screen. When two users fingertips overlap the phone responds. Check it out here
An Interesting Way To Highlight Forward Thinking
The Daily Future is an initiative of UK based charity Nesta and is a clever and nicely executed mish mash of strategy game and political messaging. Each week the Daily Future publishes a hot topic from the future and asks community members to vote on a position. Adding another layer of interest, they are then asked to play out a game of logic in order to secure their topical position at that geo-location.
Confusing Drink Supplement Makes Great Interactive Video
MiO Sport, a little squirt bottle of blue liquid, has created a made-for-web commercial that includes at least six progressively more abstract and amusing embedded videos to enjoy. Good fun. See it here
Read Like A Super Human
Read Quick is an application designed to help people read quicker. The premise is simple: a super clean interface that represents your saved articles and long form reading sources – all displayed a single word at a time. With practice your ability to comprehend this stream of copy will rise to freakish levels (+450WPR) and enable you to impress people at dinner parties with your superior knowledge on everything.
Go Ahead – Make My Day
Artist David Bowen is a little bit obsessed with flies. From creating swarms to getting them tweeting, they feature in many of his more obscure experimental and kinetic works. This piece, a fly swatter gone ballistic, sets up a robotic grip armed with a revolver that is able to target and track individual flies in a room via a video camera target finder. So, when an unsuspecting fly hits the cross hairs long enough for the robot to react – boom!
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Verizon Media’s talent program has come to an end for the third year, closing with a hybrid pitch-off event for Musicians Making A Difference (MMAD). The Verizon Media Academy class of 2021, made up of 44 emerging leaders from across Australia and New Zealand media, advertising and marketing industry, were given just one hour to […]
Social purpose organisation UnLtd’s Big Games competition has raised a combined $85,000 for children and young people at risk. Running over five weeks, the competition involved 32 teams from across the advertising, marketing and media industries battling it out virtually for a chance to qualify for the Rocket League final. The tournament culminated in a […]
Stan has announced that the Stan Original Film Transfusion commenced filming in Sydney earlier this week and will premiere on Stan in 2022. Transfusion is a taut, muscular thriller starring Sam Worthington (Avatar) as Ryan Logan, a former Special Forces operative, who is battling to cope with life after the loss of his wife and is thrust […]
According to a decade of data collected by iStock, Australian brands turned to imagery depicting outdated gender stereotypes during the pandemic. Tracking the keyword ‘women’, iStock by Getty Images found that in 2020, ANZ brands and businesses reverted to gender stereotypes. Images of mothers home-schooling were used at almost twice the rate of images of […]
Schwartz Media is congratulating Maddison Connaughton on her three years as editor of The Saturday Paper. Connaughton has decided to finish up her editorship this month. “It’s been an honour to edit the paper,” Connaughton said. “The Saturday Paper is one of the brightest voices in Australian media and I have been happy to see […]
Research from EdBbirdie using Spotify data has identified the most popular songs to study to. After analysing thousands of studying and homework playlists on Spotify, American singer Olivia Rodrigo’s ‘drivers license’ came out as top song to study to. It featured on 48 study playlists, while other top songs included ‘Ophelia’ by The Lumineers, ‘Falling’ […]
Dayna Stewart is the Business Director – Digital Marketing, Media & Creative Services at The Nudge Group. Here, she discusses the challenges that come with building a successful marketing team when working remotely. Before COVID-19 changed the way businesses work, most marketing teams spent their days together in a meeting room collaborating on the next […]
The line-up for the 2021 iHeartRadio Music Festival has been announced as the legendary event returns live in Las Vegas in September. This year, the epic two-day lineup for the iHeartRadio Music Festival main stage will feature performances by Billie Eilish, Cheap Trick, Coldplay, Dua Lipa, Florida Georgia Line, Journey, Khalid, Lil Baby, Maroon 5, Nelly, […]
Shop! ANZ is calling on shopper and retail marketing professionals from all retail related disciplines to participate in the first ANZ Shopper and Retail Marketing Industry Survey in four years. This important research provides a guide of where the retail marketing industry in Australia and New Zealand has come from and what is anticipated to […]