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Reading: Dan Murphy’s Announced As Major Sponsor For The 2020 Halliday Wine Companion Awards
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B&T > Campaigns > Dan Murphy’s Announced As Major Sponsor For The 2020 Halliday Wine Companion Awards
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Dan Murphy’s Announced As Major Sponsor For The 2020 Halliday Wine Companion Awards

Staff Writers
Published on: 25th July 2019 at 9:31 AM
Staff Writers
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Halliday is excited to announce that premium wine retailer, Dan Murphy’s has just been announced as the major sponsor for the 2020 Halliday Wine Companion Awards.

The awards are the wine industry’s milestone annual event celebrating the best wine in Australia and the launch of the annual 2020 Halliday Wine Companion book.

The 20 Halliday Wine Companion Awards presented by Dan Murphy’s will be held on the 7th August 2019 and will this year again take place at the National Gallery of Victoria.

Halliday Wine Companion’s, James Halliday and his tasting panel taste over 9000 Australian wines annually in search of the winners of six major awards along with thirteen varietal winners, which will be announced throughout the evening.

Tickets for the wine industry’s most coveted event are now on sale, with a limited number available.

Join MC Merrick Watts and James Halliday as they announce the major awards including Winery of the Year, Winemaker of the Year, Best Value Winery of the Year, Best New Winery and Dark Horse Winery of the Year, along with the varietal winners that are carefully selected by Halliday and his team.

Dan Murphy’s head of fine wine, Andrew Shedden commented: “Dan Murphy was a discoverer. To uphold his legacy and keep his spirit alive, we are rediscovering our brand story by bringing new discoveries to our customers.

“We’re really excited to be partnering with one of the most credible icons in the wine world, James Halliday, to help our customers and team members on their own wine discovery journey and are pleased to showcase the best of the best from the Halliday Wine Companion Awards 2019, backed by our Lowest Liquor Price Guarantee.”

A selection of Halliday award winning wines will be available at selected Dan Murphy’s stores and online and throughout August, Halliday and Dan Murphy’s will be profiling major award winners through a content partnership featuring Dan Murphy’s Wine Merchants.

Halliday Wine Companion commercial director, Jacinta Hardie-Grant said: “We are thrilled to be working with Dan Murphy’s.

“The partnership allows Halliday to connect premium wine lovers with award-winning wineries and wines by driving them instore or online, to purchase the very best of Australian wine.”

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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