In a major new business win, Coca-Cola Amatil has announced it has signed a five-year agreement to be sole supplier for a range of beverages for Pizza Hut.
The deal will see Coca-Cola’s carbonated soft drinks, still and sparkling water, flavoured milk and juice in Australia’s 285 Pizza Hut restaurants for the very first time.
Rival PepsiCo (which used to own Pizza Hut) was the former drinks supplier, but it has since signed its own deal with Domino’s.
Coca-Cola Amatil’s managing director of Australian beverages, Peter West, said the agreement with Pizza Hut reflected the strength and popularity of its beverage range, which includes Coca-Cola, Sprite, Mount Franklin and Barista Bros.
“This is the beginning of a strong new relationship with one of Australia’s largest pizza restaurant and home delivery chains – 285 restaurants selling more than three quarters of a million pizzas each year,” he said.
“It means more Australians can enjoy a great beverage alongside a great pizza.”
Pizza Hut Australia CEO Phil Reed: “Coca-Cola Amatil’s range of products has proven to be popular with our customers.
“We are very excited to be working with such a strong business partner, and one which shares our commitment to the customer experience.”
The five-year agreement with Pizza Hut is effective from this month. Coca-Cola Amatil beverages will roll out in Pizza Hut restaurants over coming weeks, alongside new cold drink equipment.
The agreement follows business wins for Coca-Cola Amatil with Hungry Jack’s, Red Rooster, Oporto and Hilton Hotels.
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