Sydney Children’s Hospitals Foundation appoints Porter Novelli Sydney, Australia – Clemenger Group’s Porter Novelli
Australia has been appointed by Sydney Children’s Hospitals Foundation (SCHF) as its communications agency of record.
The firm – with offices in Sydney and Melbourne – will work in partnership with SCHF’s inhouse team on media relations and thought leadership, with the goal of enhancing the foundation’s visibility, driving awareness of its critical impact on children and families, and encouraging much-needed donations.
The partnership follows a successful year for SCHF, which was recently named NFP Comms Team of the Year at the 2024 CPRA Golden Target Awards in recognition of its standout communications eForts.
Victoria Fruean, Porter Novelli general manager and Sydney lead, said: “The Sydney Children’s Hospitals Foundation is one of the largest and most trusted kids’ health charities in the country. We’re thrilled to support SCHF and work with the talented team to raise awareness of the Foundation’s incredible impact on families and children.”
“By amplifying SCHF’s stories, we hope to inspire more people to get behind their mission to provide all children with access to the best possible healthcare.”
Coreena Hawkins, Head of Corporate Communications at SCHF, added: “Our mission at SCHF is to improve the lives of children, and sharing our stories is key to making that happen. Partnering with Porter Novelli means we’ll reach more people with the stories that matter and build support for the vital work we do at the front line of children’s healthcare.”