Clemenger BBDO Melbourne has appointed Alexandra Johnson to its team as general manager, leading the NAB team.

Joining from TBWA in Paris where she held the role of European Business Director, Johnson’s role saw her lead brand strategy and pan-European integrated campaigns across 24 markets for Nissan Europe’s new car launches.

Prior to making the move to Paris, Johnson worked in some of the UK’s largest agencies, including McCann Erickson and TBWA, where she held the role of Managing Partner Client Services, leading teams across BP, EA Games, RBS Bank and Nissan UK, among others.

Johnson’s role as General Manager, NAB, will see her lead the integrated Clemenger BBDO team, driving creative and executional excellence for the bank.

Nick Garrett, Clemenger BBDO Melbourne CEO, said, “Alexandra is an incredibly talented and very experienced leader that truly lives and breathes our ethos of creating integrated work that works. We’re thrilled with her joining the team and look forward to seeing her build on the great work we create for NAB.”

Johnson added, “I’m absolutely thrilled to be joining the team at Clemenger BBDO Melbourne. The agency’s reputation precedes itself and I’m looking forward to bringing my experience, energy and ambition to help drive more success across the NAB business.”