B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • NRL
  • WPP
  • B&T Women in Media
  • AFL
  • Thinkerbell
  • Pinterest
  • State of Origin
  • Anthony Albanese
  • imaa
  • Meta
  • ARN
  • AI
  • Spotlight on Sponsors
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Claxon CSO Promoted To Newly Created General Manager Role
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Marketing > Claxon CSO Promoted To Newly Created General Manager Role
Marketing

Claxon CSO Promoted To Newly Created General Manager Role

Staff Writers
Published on: 8th November 2023 at 8:36 AM
Edited by Staff Writers
Share
3 Min Read
SHARE

Full-service Indie, Claxon, has promoted its chief strategy officer Danny Molyneaux to the newly created role of general manager, effective immediately.

Lead Image: L-R – Danny Molyneaux and Daniel Willis.

The promotion marks the commencement of the agency’s leadership succession plan which will see Molyneux continue to work alongside CEO Daniel Willis, with the aim to transition into the CEO role by the end of 2024 with Willis moving onto an executive chairman role at that time, allowing him to focus on global expansion and M&As.

“I’m delighted Danny has taken this step, which was always the part of his career path from day one at Claxon.  I’m looking forward to watching him to make his mark even more broadly across the agency and continue to inspire the team to create industry leading work,” said Willis.

“Danny has been an invaluable asset since his appointment to the CSO role earlier this year.  His contributions to the business, despite his short tenure to-date, have played a pivotal role in shaping Claxon’s strategic and product offerings, fostering innovation and driving profitability”.

Molyneux’s new role will see him responsible for the day-to-day outcomes of the agency, allowing Willis to focus on strategic growth and planning.  Claxon acquired offline media agency Growe Media in January 2023 and is already in deep discussions about expanding its footprint into the UK thru further acquisition.

“Danny’s wealth of experience in the media landscape, combined with his innate commercial thinking and pragmatic approach during periods of transformation and change is unlike any other I’ve seen and I could not be prouder that he has taken this role,” Willis said.

“I’m exceptionally proud of what we have built at Claxon and I can’t wait to help guide the agency through its next phase of growth. With the depth of talent, client roster and momentum we have in market we are well placed to continue to push boundaries as a leading agency and continue to win against the ‘big guns.’  Claxon is testament to the strength and agility of the indies,” said Molyneaux.

“I am excited about the journey ahead,” he concluded.

Molyneux’s promotion wraps up a stellar year for the agency in which they have won Chempro, ASPS and Polaris in the past 12 months, plus the agency has retained 100% of clients as the incumbent in client reviews.

Molyneux will be based at Claxon headquarters on the Gold Coast.  An announcement about a new CSO will be made in due course.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: claxon
Share
Aimee Edwards
By Aimee Edwards
Follow:
Aimee Edwards is a journalist at B&T, reporting across media, advertising, and the broader cultural forces shaping both. Her reporting covers the worlds of sport, politics, and entertainment, with a particular focus on how marketing intersects with cultural influence and social impact. Aimee is also a self-published author with a passion for storytelling around mental health, DE&I, sport, and the environment. Prior to joining B&T, she worked as a media researcher, leading projects on media trends and gender representation—most notably a deep dive into the visibility of female voices in sports media. 

Latest News

NSW Blues & Adidas Kick-Off Game III With ‘House Of Blue’
04/07/2025
TV Ratings (03/07/2025): Nearly 800K Tune In For Joanna Lumley’s ‘Absolutely Fabulous’ Danube Tour
04/07/2025
Google’s Veo 3 Being Used To Create Racist Videos For Social
04/07/2025
Enrichd Group & Greg Inglis Launch ‘Stick With It’ Mental Health Movement
04/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?