Aussie e-commerce site Catch.com.au has launched a series of four brand and retail television commercials created by SO Productions.

The core message is all about ‘Screamin’ Good Deals’ and the creative drives this home. In four separate 15 second spots, we see the simple question asked…”where’d ya get that?”, triggering a “Caaaattttcccchhhh” screamfest. The four spots are set in a hospital surgery, a yoga studio, a church and a a men’s toilet.

The campaign will air on Channel Nine in prime time Today Show, Nine News NOW and A Current Affair, there will also be activity on 9Go, 9Life & 9Gem. TV activity will be complemented with strong digital campaigns across 9NOW, YouTube, Facebook and programmatic video.

Check out the spots out below: