B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • NRL
  • WPP
  • B&T Women in Media
  • AFL
  • Thinkerbell
  • Pinterest
  • State of Origin
  • Anthony Albanese
  • imaa
  • Meta
  • ARN
  • AI
  • Spotlight on Sponsors
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Burger King Turns Footage Of Drunk & Unruly Customers Into Hilarious Ad For Its Home Delivery Service
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Campaigns > Burger King Turns Footage Of Drunk & Unruly Customers Into Hilarious Ad For Its Home Delivery Service
Campaigns

Burger King Turns Footage Of Drunk & Unruly Customers Into Hilarious Ad For Its Home Delivery Service

Staff Writers
Published on: 10th August 2020 at 8:20 AM
Staff Writers
Share
2 Min Read
SHARE

The drunk antics of customers in a fast-food restaurant at 11pm would probably give most burger chain marketers more heart palpitations than a greasy triple cheese and bacon burger.

But not so Burger King Brazil, who has cobbled together iPhone footage of customers behaving very badly and turned it into a wonderful new spot spruiking the merits of its home delivery service.

The simple, but wonderfully deprecating spot shows customers drunk, asleep, violent and generally falling over or having their trousers pulled down and finishes with the tag “late night delivery, the best of BK without the worst of BK”.

Burger King’s clearly a brand happy to poke fun at itself. Its recent “mouldy Whopper” campaign a case in point, while it had previously used stills of Burger King restaurants on fire to highlight the fiery prowess of its flame grills.

The new spot’s via creative agency David São Paulo. Check out the glorious fun below:

Commenting on the work, David’s ECD Rafael Donato said: “The film shows exactly what used to happen late-night in BK’s restaurants. The scenes are composed of material found on the internet, videos sent in by consumers, and videos captured by our team at BK’s restaurants before the pandemic.”

Burger King Brazil’s communication and innovation director, Thais Souza Nicolau, added: “We are always tuned into the behavior of our customers, to create offers and services that tend to their needs.

“Over the past few months, we’ve been seeing recurring mentions on our social media channels about people who miss visiting our stores, so we decided to play with our own ’embarrassing situations’ through this campaign and bring humor to our consumers during the pandemic.”

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Ad campaigns, Burger King
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

NSW Blues & Adidas Kick-Off Game III With ‘House Of Blue’
04/07/2025
TV Ratings (03/07/2025): Nearly 800K Tune In For Joanna Lumley’s ‘Absolutely Fabulous’ Danube Tour
04/07/2025
Google’s Veo 3 Being Used To Create Racist Videos For Social
04/07/2025
Enrichd Group & Greg Inglis Launch ‘Stick With It’ Mental Health Movement
04/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?