Blobfish International has announced its financial support for the Great Barrier Reef Foundation, helping to raise funds for coral reef conservation.
From this month, Blobfish has pledged to donate one per cent of all its campaign profits, which will equate to thousands of dollars, to the Foundation, as part of its commitment to giving back to the community.
“As an avid surfer, the Great Barrier Reef Foundation is an organisation that’s very close to my heart. I’ve always had a strong connection to the ocean and a deep understanding of the need for marine conservation. The Great Barrier Reef is one of Australia’s national treasures – it’s the largest living structure on earth, and provides a critical habitat for unique marine life,” said Blobfish International founder and CEO, Nicolas Cann.
“Many of our team have had incredible experiences with ocean creatures – from swimming with turtles to surfing next to dolphins – and it’s made us even more aware of how important habitat protection is for their survival. Plus, given we’ve got ‘fish’ in our business name, this partnership is a no-brainer! This support represents a significant contribution from Blobfish – we are a small business with a big heart and we’re proud to be able to make an impact, not only for our agency but for our clients,” added Cann.
“The Great Barrier Reef, and coral reefs around the world, are struggling to keep pace with the impacts of climate change and other threats. It’s crucial that we act now to help protect their future,” said Great Barrier Reef foundation business and community supporters manager, Fred Lazzerini.
“Just as fish play a critical role in coral reef ecosystems, support from companies like Blobfish International is essential for the collective effort to restore the Great Barrier Reef and the coral reefs worldwide. We recognise that making this pledge can be a significant commitment for smaller organisations and we appreciate this strong dedication to a cause that affects us all,” said Lazzerini.
Blobfish International is a large-scale sampling and activations offering, working with companies across a range of sectors, including food delivery (Uber Eats, Deliveroo, and Just Eat), Airbnb and hotels, ride share vehicles (Uber and Ola), gyms, Pilates, and yoga studios, for brand sampling opportunities.
