Playground xyz And Are Media Win Inaugural IAB MeasureUp Awards
IAB Australia today announced Playground xyz and Are Media (formerly Bauer Media)…
IAB Launches Resources And Support For New And Niche Australian Publishers
IAB has announced several new measures specifically developed to support small and…
Impact Appoints Nick Randall As APAC Director Of Customer Success And Operations
Nick Randall appointed Impact's APAC director of customer success & operations. B&T…
Impact Acquires ACTIVATE Influencer Marketing Platform
Impact has announced the acquisition of ACTIVATE, an SaaS platform in the…
Rubicon Project And Telaria Rebrand To Form Magnite
Magnite (NASDAQ: RUBI), the largest independent sell-side advertising platform, debuts today following…
IAB Expands Board
The IAB has expanded its board. B&T understands that to be senior…
Guardian Australia Joins IAB Australia Board
IAB Board members forced to tuck their Australians inside a copy of…
Omny Studio Partners With Rubicon Project To Harness The Power Of Programmatic
Omny Studio, creators of the on-demand audio publishing platform for broadcasters and…
Digital Ad Revenue Tops $2.2B For September Quarter
Fueled by strong growth in both video and native/in-feed, digital advertising revenue…
Exponential Appoints Alex Locker-LeMersier As Singapore Sales Director
Exponential, a digital advertising intelligence platform providing brands with advertising solutions globally,…
Marketing Analytics Firm Blows Up The Digital Versus TV Argument
Marketing analytics consultancy Analytics Partners has described the notion that TV advertising…
Gai Le Roy Appointed IAB Australia CEO
Gai Le Roy officially appointed IAB Australia CEO, on top of getting…
Exponential Strengthens ANZ Sales Team
Exponential has strengthened its ANZ sales team which, B&T assumes, means recruitment,…
Study: Video Ad Spend Up 45% Among Aussie Marketers in FY18
Sometimes an entire story can be encapsulated in a single headline. As…
APD Australia Appoints New Head Of Digital Product & Strategy
Digital transformation business APD has announced the appointment of Chris Butterworth as…
MediaMath Secures $US225 Million In New Funding
Programmatic advertising player MediaMath has announced an integrated set of initiatives designed…
Exponential Unveils Performance-Based Video Advertising Solution
Digital advertising company Exponential Interactive has released a new video advertising solution which…
General Display Advertising Steals Back Marketers’ Hearts
Marketers have rekindled their romance with general display, but no word on…
News Corp’s Cameron King Becomes Chair Of IAB Australia’s Board
Cam King appointed chair of IAB Australia’s board, but insists he won't…
Impulse Screen Media Expands To Southeast Asia
Impulse Screen Media has made the un-impulsive choice of entering Asia. Terrible…
Study: Classifieds & Video Underpins Online Advertising Revenue Growth In 2017
Australian online advertising expenditure continues to grow, recording a seven per cent…
GumGum Expands Australian Operations With New Hires & Office
AI advertising company GumGum has announced an expansion of its Australian operations,…
IAB Launches Ad Tech Purchase Guidelines
Do you find the whole process of purchasing ad technology baffling? Find…
Rubicon Project Promotes Rohan Creasey To Country Manager For Australia & NZ
Rohan Creasey forced to double Christmas gift giving spend after getting a…
Nine, SBS & Vice Join GumGum’s Publisher Network
GumGum unveils a host of new publishers to its network, which could…
Media, Marketing & Creative Industries Urged To Share Who They Are #MADD4
B&T's calling this a top industry initiative that everyone should be involved…
UnLtd’s ‘The Big Clash’ To Return Bigger & Better In 2018
Does your agency have an official staff cricket team with matching uniforms?…
Industry Makes Big Splash For Social Impact
The media and marketing industry swapped sales for sails (and Kwells) last…
IAB Australia Tackles Ad Fraud Head-on With New Global Initiative
IAB Australia has announced it has been working with major Australian publishers, agencies and…
Infographic: UnLtd’s Industry Contribution To Social Impact For FY17
Do you lock yourself in the toilets when a colleague comes collecting…
Good News For Adland As IAB Reports Drop In Invalid Traffic
The IAB/PwC Invalid Traffic Report is in & we know what you're…
NGEN’s Dodgeball Cup Raises $30K For UnLtd Charity Hear For You
NGEN has continued its fine tradition of fierce competition with its NGEN…
IAB’s Ad Effectiveness Council Elects Chair, Publishes First Industry Work
Marcus Betschel adds to IAB's impressive list of chairs. As in human…
Yahoo7 & Nine Entertainment Take Up Council Co-Chair Roles With The IAB
IAB announcea new chairs... as in new board members. We didn't mean…
Signal Announces First Enterprise-Wide Customer Identity Solution
Signal has announced the industry’s first and only customer identity solution to…
Signal & Tapad Partner To Expand Customer Reach Across Devices
Customer identity software provider Signal has announced it has partnered with with Tapad,…
UnLtd Launches First Industry-Wide Social Impact Partnership Program
UnLtd, the media and marketing industry foundation, has announced it has secured…
IAB Australia Helps Advertisers Optimise Media Inventory Quality
Following on from its Refresh launch last week, IAB Australia has released…
IAB Australia Outlines Plan To Help Marketers Navigate Digital Ecosystem
Do you find digital ecosystems harder to navigate than sailing the Horn?…
IAB Australia Appoints New Director Of Regulatory Affairs
Arguably the person with the most meditative name in adland - Kamani…