NGEN’s Dodgeball Cup Raises $30K For UnLtd Charity Hear For You

  • NGEN Dodgeball Charity Cup
  • NGEN Dodgeball Charity Cup (Melbourne winners - Nova)
  • Sydney Cheer Squad Award Winners Souther Cross Austereo
  • NGEN Dodgeball Charity Cup (Sydney winners - Zenith)
1 / 4
SHARE
THIS



NGEN has continued its fine tradition of fierce competition with its NGEN Charity Cup, holding dodgeball competitions in Sydney, Melbourne and Brisbane to raise $30,000 nationally for UnLtd charity partner Hear For You, the official benefactor of the Cup’s efforts.

This year, in an effort to put NGENers in the place of someone who is hearing impaired, the teams that competed for second place had to play a silent dodgeball challenge match.

Players were given headphones and earplugs, while the crowd watched on in complete silence, to simulate the experience of playing dodgeball with hearing impediments.

Hear For You is a charity that provides a place where young deaf or hard of hearing teenagers can hang out amongst other peers, have fun and make friends. It aims to show these teenagers that they are not alone, to inspire them, and to share hints and tips on how to deal with all the obstacles that come with deafness.

Jess Jackson from oOh!media – who was the national sponsor this year across the events in Sydney, Melbourne and Brisbane – said: “The day was incredibly valuable for our team. We had fun, we dodged, we mingled and we learnt. Can’t wait for next year!”

David Brady, CEO of Hear For You, said: “Hear For You is truly delighted with the funds raised by the NGEN Charity Cup competitions. This will be such a valuable contribution to supporting the life transforming mentoring programs that positively impact the lives of deaf teenagers.

“I was very impressed by the enthusiasm of the NGEN teams taking part in the silent dodgeball, which provided them with a tiny glimpse of a daily challenge by deaf Australians. We are humbled and honoured to be supported by NGEN this year and thank all those involved.”

Kathleen Beddoes, head of NGEN, said: “It’s a great experience being able to support UnLtd with their effort to raise funds and awareness for their charity partners.

“Seeing the teams understand the significant effect that they can make as members of our industry, whilst having fun, makes this a really exciting project for us to work on.”

UnLtd CEO Paul Fisher said: “The commitment of the NGEN committee and the energy of the NGENers was remarkable. Watching this event being activated across three markets is further proof of how the individual and the industry as a collective create significant value when we come together.

“With Millennials leading the charge in driving social change, we are extremely grateful for the continuing valuable partnership between UnLtd and MFA’s NGEN. UnLtd thanks to all people involved, and especially NGEN for their efforts.”

To support the amazing fundraising efforts by the NGENers, UnLtd will also make a contribution of $5,000 to the total amount, resulting in an impressive $30,000 going to Hear For You.

The winners on the day were as follows:

Sydney ($14,139 raised)

Charity Cup: Seven affiliates ($1,395)

Dodgeball Cup: Hoyts & Zenith

Cheer Squad Award: Southern Cross Austereo

Melbourne ($5,761 raised)

Charity Cup: Fairfax ($1,240)

Dodgeball Cup: NOVA

Cheer Squad Award: oOh! Media

Brisbane ($4,714 raised)

Charity Cup: Zenith ($1,500)

Dodgeball Cup: IKON

Cheer Squad Award: Zenith

 

 

Please login with linkedin to comment

BrandSpace Hear For You IAPA NGEN Charity Cup

Latest News

Pinterest Announces New Tools, Features and Experiences For Users
  • Media

Pinterest Announces New Tools, Features and Experiences For Users

Pinterest has introduced a new suite of creator and Pinner products and experiences globally, as the platform continues to evolve to become home for the next generation of creators. At its second annual Pinterest Creators Festival, featuring Megan Thee Stallion and Storm Reid.  Pinterest creators Kerin Rose Gold, Wendy’s World, Henri Purnell, Carolina Gelen and […]

Digitas Creates Its Own Flavour With Data Driven Beer
  • Marketing
  • Media

Digitas Creates Its Own Flavour With Data Driven Beer

Agency Digitas ANZ has developed its own unique brew of beer, galvanizing the team to channel its expertise in data, technology, digital media and creative. The brainchild of senior creative at Digitas, Nick Duron – Digitas’ ‘Unicorn Punch’ comes in alcoholic and non-alcoholic varieties and was created as a means of making Australian and New […]

Afterpay’s New Study Shows How Next Gen Aussies Are Feeling About Post-Lockdown Life
  • Marketing

Afterpay’s New Study Shows How Next Gen Aussies Are Feeling About Post-Lockdown Life

As Australia prepares to hit its 70 per cent nationwide double vaccination milestone, a new study from Afterpay reveals how Gen Z and Millennials are ready to Press Play on their lives, after 9 in 10 (88 per cent) missed key life events through lockdowns. From hitting restaurants, cafés and pubs and jetting off overseas, […]

Come From Away Reopens In Sydney!
  • Media

Come From Away Reopens In Sydney!

Producers Rodney Rigby and Junkyard Dog Productions have announced that the worldwide smash hit, Tony and Olivier award-winning musical COME FROM AWAY, has reopened at the Capitol Theatre in Sydney. The pandemic led to all theatre shows closing curtains in Sydney, however, with vaccinations rates soaring and restrictions easing, the theatre is back and Sydney […]

Guardian Australia Launches Revealing Climate Change Podcast, Australia V The Climate
  • Media

Guardian Australia Launches Revealing Climate Change Podcast, Australia V The Climate

Former PMs, high-ranking politicians and climate experts blow the whistle on how Australia became an international climate change pariah in the new Guardian Australia podcast series, Australia v the climate. Guardian Australia will release a special investigative podcast series ahead of the Cop26 global climate summit, scrutinising Australia’s role in the climate crisis over more […]

Enero’s Q1 Revenues Soar 22.6%
  • Advertising
  • Marketing

Enero’s Q1 Revenues Soar 22.6%

B&T's unsure if Enero boasts Champagne clients on its books, but the corks should be popping on these bubbly numbers.

Vevo Launches New App On Fetch TV
  • Marketing
  • Media

Vevo Launches New App On Fetch TV

Music video network Vevo is for the groovers, the chanteuses, the karaoke kings and the hairbrush mime artists.

Media Chiefs Dissect 10’s Upfronts
  • Media

Media Chiefs Dissect 10’s Upfronts

Judging by this, media bosses liked what they saw from 10's Upfronts. They were ecstatic that Rove wasn't returning.

by B&T Magazine

B&T Magazine
Diversity, Tech And Influencers At The Heart Of Are Media’s TRENDtalks: Beauty
  • Media

Diversity, Tech And Influencers At The Heart Of Are Media’s TRENDtalks: Beauty

The beauty industry needs to reflect greater diversity both in front and behind the camera, as consumers increasingly align with brands that share their values, according to a panel of leading experts speaking at Are Media’s latest insight series TRENDtalks: Beauty. Hosted by leading Australian beauty expert and presenter Michael Brown, TRENDtalks: Beauty also highlighted […]

Podsights Report Finds iHeartPodcast Network Performs Above Global Measurement Benchmarks
  • Marketing
  • Media

Podsights Report Finds iHeartPodcast Network Performs Above Global Measurement Benchmarks

Findings from the latest Podsights Benchmark Australian Report shows ARN’s iHeartPodcast Network is a market leader in advertising effectiveness and continues to perform well above global benchmarks. Through its partnership with Podsights, ARN is setting the standard for podcast advertising measurement, providing commercial partners with data-led insights to ensure maximum engagement and conversion with iHeartPodcast […]

Microphone in front of the sound mixer and computers in broadcasting radio studio. New radio station studio.
  • Advertising

Metropolitan Commercial Radio Ad Revenue Up 12.7% In September

Advertising revenue for metropolitan commercial radio stations reached $53.149 million in September, reflecting a year on year rise of 12.7 per cent, according to data compiled by Milton Data and released by industry body Commercial Radio Australia (CRA). September quarter ad revenue totalled $151.373 million, up 16.1 per cent from the corresponding period a year […]

GAMURS Group Appoints Alex Walker To Lead Content Across Asia Pacific
  • Media
  • Technology

GAMURS Group Appoints Alex Walker To Lead Content Across Asia Pacific

GAMURS Group, the esports and entertainment media network that reaches more than 100 million passionate gamers globally per month, has announced the appointment of Alex Walker as its vice president of content for the Asia Pacific region. Walker joins GAMURS after more than six years at Allure Media and Nine’s Pedestrian Group, where he was […]